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Yahia Adel Al- Ajamy

Regional Manager (International Business Development) at Bicc Cables

Nasr City, Cairo, Egypt

Work Experience

  • Regional Manager (International Business Development)Full Time

    Bicc Cables

    Oct 2023 - Present -1 yr, 9 months

    Egypt

    • Marketing ManagerFull Time

      Nile for Electric. Indust. & El Shams Lighting Co. (Schwabe Electric)

      Jul 2020 - Oct 2023 -3 yrs, 3 months

      Egypt

      • Job Details:- Prepare and manage monthly, quarterly and annual budgets for the Marketing communications department. - Select, negotiate with, and monitor external agencies when needed. - Oversee the implementation of the marketing communications strategy. - Manage and oversee a calendar of events such as offline events & diversified Marketing activities. - Manage and measure marketing campaigns ROI versus business objectives. - Analyzing and investigating price, demand, and competition. - Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material). - Guide the day-to-day activities of the marketing communications team. - Analyze consumer behavior and determine customer personas. - Work with Consumer Segments and Marketing Analytics to continually review changes to the market updates, consumer trends, and competitor’s activities, adjusting the marketing communication plan if necessary. - Assist the customer segments function to Identify opportunities to reach new segments and expand market share through marketing communication initiatives/ideas. - Craft quarterly and annual hiring plans. - Hire, retain, and develop the best talents. - Coordinate and align sales and marketing efforts to boost brand awareness. - Provide tools and materials to enable the sales team to function effectively. - Participate in the quarterly and annual planning of company objectives. - Report on the effectiveness of marketing campaigns using predetermined KPIs.
    • Trade Unit- Marketing ManagerFull Time

      DevartLab

      Nov 2018 - Jun 2020 -1 yr, 7 months

      Egypt , Cairo

      • Job Details:▪ Job Description: - Set the Marketing Plan to achieve the Corporate Goals Develop strategies and tactics to get the word out about the company. - Establishes marketing goals based on past performance and market forecasts. - Establishing and maintaining a consistent corporate image throughout all product lines, promotional materials, and events. - Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects - Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities. - Study & Investigate potential opportunities for both Key Account and Retail Channels. - Directing staffing, training, and performance evaluations to develop and control marketing programs. - Ensure brand messages are consistent. - Managing Usher& merchandising Teams “In source”. - Manage & negotiate agreements with Key Accounts & Hyper Outlets. - Follow up & Analyze major elements affecting sales such as market prices, products availability, Shelf Spaces & products display. - Following up all the competitors` activities in the market continually and put the tactical plans to facing them. - Support and contribute ideas to the new product development process. - Execute annual marketing plans. - Exhibitions organizing.
    • Marketing & Sales ManagerFull Time

      Al Salehen Poultry

      Aug 2016 - Oct 2018 -2 yrs, 2 months

      Egypt , Giza

      • Job Details:▪ Job Description: - Finding new Clients to increase the Company market share. - Set the Marketing Plan to achieve the Corporate Goals. - Supervise the new & existing markets to develop the Product which meet market requirements in parallel with the Company Strategy. - Effective Communication with the existing and new Clients and carrying out negotiations which in favor of the Company interest. - Assist in creating, developing and designing the Marcomms collateral production that supports marketing and communications activity, including but not limited to brochures, booklets, banners, websites, e-newsletters, etc. - Maintains Sales Volume and Selling Price by keeping current with supply and demand, changing trends, economic indicators and competitors.
    • Education

      • MBA in Marketing

        Ain Shams University (ASU)

        Jan 2016 - Jan 2018 - 2 yr

      • Bachelor of Commerce in Marketing

        Ain Shams University (ASU)

        Jan 2004 - Jan 2008 - 4 yr

      • High School - Thanaweya Amma

        Abd El Aziz El Sayed Lang. School

        Jan 2003 

      Skills

      • Microsoft Office
      • Brand Management
      • Trade marketing
      • Digital Marketing
      • Marketing
      • Adobe Photoshop
      • Adobe illustrator

      Languages

      • Arabic

        Fluent
      • English

        Advanced
      • German

        Beginner

      Training & Certifications

      • Supply Chain

        Career Advamcer·2018
      • Brand Management workshop

        Career Advancers·2017
      • English Course

        British Counsil ·2014
      • Marketing professional Certificate

        American Chamber of commerce ·2012
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