Yahia El Badawi

** 2020: Managed the 4G acceleration campaign (ATL and BTL) by introducing the cheapest 4G device on Egypt to off- load 3G/2G devices from the network and increase 4G devices network share while dominating the telecom operators offerings for this segment. ** 2018 – 2019: Fully managed and executed the launch of iPhone Xs (Oct 2018) and iPhone 11 (Oct 2019), with midnight launch events in flagship stores, and full-fledged marketing campaign with value added propositions. ** 2016 – 2018: Managed the sales operations and the mega expansion project at Vodafone Egypt, opening 900 new sales outlets (600 hubs, 200 VF Shop, 100 caravans & kiosks). ** 2010 – 2015: Successfully planned, managed, executed and operated 9 successful VAS projects (Value-Added Services) to enhance sales and generate revenues for United Electronics Company – eXtra (Saudi Arabia, Bahrain, Oman) as well as managing the VAS strategic marketing objectives for 38 retail stores (local and international).