YM
Yasmine Mancy
Group Brand Manager at Foresight Consulting
Cairo, EgyptWork Experience
Group Brand ManagerFull Time
Foresight Consulting
Dec 2012 - Present -12 yrs, 7 months
Egypt , Cairo
- Job Details: Responsible for maintaining successful and professional relationships with all clients at hand Responsible for assisting in developing marketing strategies & plans for the client Responsible for executing the marketing plans in conjunction with various suppliers and agencies and the liaison with various clients/companies at the execution and brand levels Developing & maintaining regular business & marketing reviews for the client companies as well as building top quality sales and marketing presentations Carrying out brand management activities for the client companies with a specific focus on the brand and its health Managing a team of Brand Managers, Assistant Brand Managers, and Marketing Assistants Handling Clients like: o Egypt Foods – Brand Portfolio: Tiger, Tatess, 4 Mix, Cono o Regina for Food Industries – Brand Portfolio: Regina Pasta, Regina Tomato Paste, Regina Pasta Sauce, Star Pasta, King Pasta o Green Valley – Brand Portfolio: Krinko, Peanutcho o Bupa – Brand Portfolio: Individual & Corporate Health Insurance Plans
Outsourced Business ConsultingFull Time
ImproVision Consulting
Jul 2011 - Nov 2012 -1 yr, 4 months
Egypt , Cairo
- Job Details: Designing engagement proposals, including project plan with financial budget and resource allocation Executing all phases of consulting assignments Managing project teams as well as client representatives throughout the engagements Preparing and presenting final deliverables to client Leading and developing business analysts Managed projects like: o Project Management “Professional Qualification of the Egyptian Furniture Sector” by the German – Egyptian Chamber for Industry and Commerce (GACIC) o Market Study of GIS Market (CKS) o Marketing Plan Development for NGO (Ayadi) o Strategic Marketing Plan for Producer of recycled Products (ProSeed) o Team Building Event for Company Staff (ImproVision)
Senior Business Consultant (Marketing Anchor)Full Time
Corde Management Consulting
Dec 2010 - Jun 2011 -6 months
Egypt , Cairo
- Job Details: Identifying and developing new business opportunities as well as renewing existing clients relations Designing assignment proposals and project plans Drafting and delivering presentations as well as deliverables for client engagements Managing engagement teams incorporated of junior analysts, in-house and outsourced consultants Assigning the tasks of conducting research and analysis for clients engagements Updating the Business Control Unit about the progress of the handled engagements on a weekly basis Planning, organizing, implementing and evaluating new training and development initiatives for consulting staff Assigned as the Project Manager of the following engagements: o Business Planning for Detergent Producer (Jet) o Process Mapping for Industrial Organization (Easy Group) o Market Study for Stock Trading Company (Nile Stock and Red Tags)
Business Consultant Full Time
ImproVision Consulting
Apr 2010 - Nov 2010 -7 months
Egypt , Cairo
- Job Details: Working with client representatives on identifying areas of improvement in main business functions; processes, strategy, and marketing Supporting Management in continuously improving tools, systems, and ways of working o Co-prepared and co-facilitated a “Consulting Fundamentals” Training for staff Joined a business trip to Germany where I have worked with a German partner company “Implico” on a project with English client “Tesco”
Education
BSc in Mechanical Engineering - Production and Design
Ain Shams University (ASU)Jan 2000 - Jan 2007 - 7 yr
High School - Other
Deutsche Schule der Borromärinnen in Kairo (DSB)Jan 1999
Activities
Volunteer Consultant at Bedaya Center at GAFI
Volunteering
Jul 2011 - Present -14 yrs
Advisor at Annual Conference for Engineering Students (ACES)
Volunteering
Jul 2008 - Present -17 yrs
Co-Founder at Key CDC Program - Egyptian Junior Business Association (EJB)
Student Activity
Jan 2005 - Dec 2007 -2 yrs, 11 months
Head of Human Resources Committee at Annual Conference for Engineering Students (ACES)
Student Activity
Mar 2006 - Mar 2007 -1 yr
Skills
Languages
Arabic
FluentEnglish
FluentGerman
Advanced
Training & Certifications
Mini-MBA (Specialization: Marketing)
2010Marketing in the Time of Turbulence
Philip Kotler (in person)·2009Management Consulting Essentials
Institute of Business Consulting - Chartered Management Institute (UK)·2009Business Planning Workshop
Knowledge Academy·2008