Yassa Ezzat Yassa

Head Financial Planning and Analysis,Full Time

• Job Details:• Overseeing the daily operations of the Financial Planning & Analysis department • Working closely with the CFO and CEO to support the strategic planning process • Developed an interactive strategic & operational Financial Model that can forecast over a 5-year period. This includes functional profit & loss, balance sheet, cash flow, financial ratios and OPEX/CAPEX analysis • Acting as a Finance Business Partner for all departments. This includes providing financial analysis for projects and providing advice on investments and cost saving opportunities • Involved in preparing the company’s strategic 5-year plan and implementation • Communicating the company’s long-term plan to Department Heads and Management • Contributing to the company’s financial feasibility studies to attain loans & investments • Preparing Functional Value Chains for company products to measure the best prices and profitability margins at both a wholesale and consumer level • Responsible for assessing the OPEX, CAPEX, and revenue streams for new regional projects • Created a 5-year financial budget for sports clubs in Kenya, OPEX, CAPEX, and revenue streams • Currently developing a 5-year plan for FMCGs in Ethiopia. • Projected Financial Statements for a 10-year period for ten African countries in FMCG • Member of the commercial/pricing committee • Working closely with the marketing and sales teams to contribute to the commercial planning process • Contributed in cash flow projection, including terms of payments, delivery dates, and purchase based working capital materials, based on purchase orders obtained from the procurement department • Using my extensive knowledge of the SAP module Control and Profitability Analysis (CO-PA) to conduct various analysis and reports • Regularly attend strategic and operational meetings to support the decision-making process • Providing financial advice to the marketing and sales departments • Overseeing the accuracy and timely delivery of the daily, monthly, quarterly and annual reporting and the process of monthly forecasting • Overseeing the creation and revision of financial/management information systems

Financial Planning and Analysis ManagerFull Time

• Job Details:• Built an activity-based costing model to analyze cost allocations per kitchen • Created Separate Income Statement reports per kitchen and finished good • Analyzed profitability Value Chains for each food segment and kitchen • Reviewed and revisited pricing strategies

Senior Financial AnalystFull Time

• Job Details:• Created income statements for business products/Stock Key Unit (SKU) • Successfully introduced income statement reporting to the operating company which later formed part of their reporting to Heineken International. This was never done previously • Introduced Functional Gross Profit Net reporting on the company’s 3-year plan to the operating company. This was never done previously • Formed a Cost Center data base, in conjunction with the local Accountant, to capture Functional and Natural Income statements for each Ethiopian Brewery. This data base was used to appropriately allocate costs of each brewery on its SKUs and internal reporting & analysis • Created an automated invoicing data base to facilitate and ensure Sales & Clerks teams issue the correct invoices, as well as, calculate precise Value Added Tax and Standard Fee • Developed a policy for price fixation & decrees and aided in its implementation to the local system in two breweries, four branches, and Point of Sales machines. Developed a policy to outline the rules and guidelines involved in creating promotions and providing free goods • Created reports comparing current balance sheets against outstanding receivables • Developed a report to write off one-way export sale Returnable Packaging Materials, shifting them from commercial assets to packaging costs. • Established a monthly report to control deposit balances for each client