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Walaa Ali

Prospecting consultant at Foodics

Ain Shams, Cairo, Egypt

Work Experience

  • Media BuyerInternship

    Welnes App

    Jul 2022 - Present -2 yrs, 11 months

    • Job Details:* Optimized plans and budgets according to the best media mix * Ensured ads are creative and displayed appropriately * Helped identify target audiences and plan media campaigns * Monitored costs and return on investment (ROI)* Optimized plans and budgets according to the best media mix * Ensured ads are creative and displayed appropriately * Helped identify target audiences and plan media campaigns * Monitored costs and return on investment (ROI)
  • Social Media SpecialistFreelance / Project

    Coconuts Agency

    Feb 2022 - May 2022 -3 months

    • Job Details:- Set up and optimize pages for the company and its clients within each platform to increase the visibility of the company’s social content. - Created editorial calendars and syndication schedules. - Developed effective media buying strategies. - Obtained the best advertising rates that fit with the agreed media strategy according to the best media mix. - Managed budgets and maintained advertising spend records. - Maintained media plans including changes, budgeting, execution, reporting, optimization, and invoice reconciliation.
  • Marketing SpecialistFull Time

    AVi

    Nov 2021 - Jul 2022 -8 months

    • Junior Social Media SpecialistFreelance / Project

      Information Technology & Services

      Jul 2021 - Present -3 yrs, 11 months

      • Job Details:• Developing effective media buying strategies • Writing content for different clients and accounts • Participating in media planning to identify target audiences and craft effective campaigns
    • Education

      • Bachelor's Degree in Business

        Ain Shams University (ASU)

        Jan 2015 - Jan 2019 - 4 yr

      Skills

      • MS
      • E-Marketing
      • Social Media
      • Digital Marketing
      • B2C Marketing

      Languages

      • Arabic

        Fluent
      • English

        Advanced

      Training & Certifications

      • DIGITAL MARKETING DIPLOMA

        Creative Academy·2021
      • The Digital marketing challenger track

        Egypt fwd initiative·2020
      • Sales & marketing

        Eiffa·2019
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