
Walaa Ali
Prospecting consultant at Foodics
Ain Shams, Cairo, EgyptWork Experience
Media BuyerInternship
Welnes App
Jul 2022 - Present -2 yrs, 11 months
- Job Details:* Optimized plans and budgets according to the best media mix * Ensured ads are creative and displayed appropriately * Helped identify target audiences and plan media campaigns * Monitored costs and return on investment (ROI)* Optimized plans and budgets according to the best media mix * Ensured ads are creative and displayed appropriately * Helped identify target audiences and plan media campaigns * Monitored costs and return on investment (ROI)
Social Media SpecialistFreelance / Project
Coconuts Agency
Feb 2022 - May 2022 -3 months
- Job Details:- Set up and optimize pages for the company and its clients within each platform to increase the visibility of the company’s social content. - Created editorial calendars and syndication schedules. - Developed effective media buying strategies. - Obtained the best advertising rates that fit with the agreed media strategy according to the best media mix. - Managed budgets and maintained advertising spend records. - Maintained media plans including changes, budgeting, execution, reporting, optimization, and invoice reconciliation.
Junior Social Media SpecialistFreelance / Project
Information Technology & Services
Jul 2021 - Present -3 yrs, 11 months
- Job Details:• Developing effective media buying strategies • Writing content for different clients and accounts • Participating in media planning to identify target audiences and craft effective campaigns
Education
Bachelor's Degree in Business
Ain Shams University (ASU)Jan 2015 - Jan 2019 - 4 yr
Languages
Arabic
FluentEnglish
Advanced
Training & Certifications
DIGITAL MARKETING DIPLOMA
Creative Academy·2021The Digital marketing challenger track
Egypt fwd initiative·2020Sales & marketing
Eiffa·2019