
Toka Hosny
Search Engine Optimization Specialist at Digifly Group
Imbaba, Giza, EgyptWork Experience
Search Engine Optimization SpecialistFull Time
AW Holding INT'L
Apr 2024 - Present -1 yr, 3 months
Egypt
- Job Details:Responsible for: - Design, execute & manage SEO processes, content strategies outreach campaigns. - Develop optimization strategies that increase the company's search engine results rankings. - Research SEO keywords to use throughout the company's website and marketing materials. - Set measurable goals that demonstrate improvement in marketing efforts. - Monitor daily performance metrics to understand the SEO strategy performance. - Efficiently communicate with the marketing department to align the company goals. - Write compelling and high-quality website content, including blog posts and page descriptions in Arabic and English. - Update content and website links for maximum optimization and search engine rankings. - Monitor Google Webmaster Tools to identify site issues, such as crawl errors and html suggestions. - Manage on-page and off-page SEO efforts by optimizing content, overseeing reporting, conducting regular SEO audits to increase organic rankings. - Supporting with SEO audits for our international campaigns, offering key recommendations on strategy. - Implement enterprise content gap analyses. - Build and maintain weekly, monthly & quarterly SEO reports tracking content performance, traffic analytics and search trends for management. - Monitor, track and report on SEO performance and trends. - A sophisticated understanding of organic search and content marketing. - Prior experience using SEO analysis/research tools like Majestic, SEM rush, or similar tools. - Web analytics experience with knowledge of analytical tools such as Google Analytics, Power BI & Google Webmaster Tools. - Work with product & engineering to define technical SEO requirements. - Identify opportunities to improve crawling & indexation. - Support for page remapping & URL structural updates. - Bi-weekly site audits and reporting, with recommendations and roadmap scheduling.
Search Engine Optimization SpecialistFull Time
Innovalz
Mar 2022 - Dec 2022 -9 months
- Job Details:● Research and analyze competitor ● Develop and implement link building strategy ● Work with the development team to ensure SEO best practices ● SEO writing to landing pages and doing keyword research. ● Manage campaign expenses and stay on budget.
Achievements
Associated with Tasmimak I work on the website on-page by Optimization content, Keywords, Title, Meta tag& Alt Tag, URL structure, Internal Links, Page performance, and Schema. Off-Page by safe backlinks and local SEO. According to Google Search Console, We reach a million (total impression) and 50k (total clicks) within 3 months. So I award for my hard work and be the HERO of September.
Verified Badges
Technical Badges:
Skills
Languages
Arabic
FluentEnglish
AdvancedKorean
Intermediate
Training & Certifications
SEO Certificate
HubSpot Academy·2022Google analytics for Beginners
Google Analytics for Business·2022Mangools SEO Certificate
Mangools·2021Mangools SEO Certificate
Mangools·2021Google My Business
Google·2021Advanced Google analytics
Google analytics·2021Digital Marketing Nanodegree Program
Udacity·2021digital marketing
Udacity·2021Digital Marketing Certificate
Google·2019self development
career success camp·2019Digital Marketing
Google·2019English Learning
The American University of Cairo·2018