Tamer Mahmoud Hassan

Head of Marketing Strategy and InsightsFull Time

• Job Details:As Head of Marketing Strategies and Insights, I lead the development and execution of data-driven marketing plans. My expertise lies in analyzing market trends and consumer behavior to inform strategic decision-making. I excel in translating complex data into actionable insights, driving successful campaigns aligned with business objectives and fostering cross-functional collaboration for sustainable growth  Spread headed and achieved a 60% increase in brand awareness through the implementation of innovative marketing strategies aligned with organizational goals.  Developed and executed a comprehensive marketing roadmap,surpassing target benchmarks for market penetration.  Achieved brand identity goals through strategic marketing initiatives, resulting in increase in brand loyalty.  Conducting comprehensive market research, identifying opportunities and threats that directly contributed to achieving market share growth  Applying insights to develop targeted marketing strategies, outperforming competitors and staying ahead of industry trends  Leveraging market research and data analytics to identify key trends and consumer insights.  Leading a high-performing marketing team to achieve ambitious targets, fostering a culture of creativity and collaboration  Communicating marketing strategies and results to senior management, achieving alignment and support for key initiatives.  Identifying the total local production and consumption.  Positioning the potential countries vs sectors.  Identifying global imports trends, consumption and production.  Developing the match between local vs international markets.  Identifying international product compliance.  Identifying competition mode and competitors list.  Facilitating B2B matchmaking between producers and importers.