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Tamer Hanafy Hanafy

E-commerce Management| Operations Manager|E-commerce Category Manager

Hadayek October, Giza, Egypt

Work Experience

  • Deputy Managing DirectorFull Time

    etmana

    Oct 2022 - Present -2 yrs, 8 months

    Saudi Arabia

    • Job Details:Duties. • Own etmana Direct to Consumer revenue targets • Design superior consumer experience and ensure comprehensive information on the website about products, services and the brand • Highlight the distinct voice, positioning and look and feel of the brand. • Always optimize, removing purchase barriers and creating a consumer-centric experience • Work closely with the markets senior management to achieve targets, drive collaboration and standards • Set the business ecommerce strategy through analysis of historical marketing data • Lead and motivate a multidisciplinary large team of eCommerce team leaders and digital experts • Create a best-in-class online shopping experience for etmana products in all markets
  • E-commerce General Manager & Consultant (Remotely)Full Time

    Dokkan

    Jun 2021 - Present -4 yrs

    • Job Details:Duties. • Develop and carry out the strategic online marketing plans and adapt sales strategy to best serve the interests of Dokkan and to keep pace with competition in the Market. • Heavily involved with company’s website, advertising and content elements. And collaborate with content developers, fellow businesses heads and customers on regular basis. • Reporting to the Board Members general duties including website design, market research, budgeting, sourcing products, pricing, managing P&L, interviewing and training new key heads and lead employees, supervising the e-commerce division, and presenting project designs to upper management. • Handle decision-making for the website, social media accounts, and online advertising. And responsible for research and development of new online marketing strategies, hiring and training the rest of the E-commerce organization structure.
  • Co-founder and Managing DirectorFull Time

    GreeneryHome

    Oct 2020 - Jan 2022 -1 yr, 3 months

    Egypt , Giza

    • Job Details:Determining a Vision for the Company • Assembling a qualified Team • Developing a Plan for the Business. • Finance Management • Leading the company in short and long-term strategies
  • Ecommerce Deputy ManagerFull Time

    IKEA

    Jul 2016 - Aug 2020 -4 yrs, 1 month

    Egypt

    • Job Details:Job Responsibilities: • Manage and maintain the E-commerce budget and gross profit • Responsible for all activities related to merchandising and product mix • Use analytics to identify actionable business opportunities. • Identify, recommend and execute strategies to improve and increase website traffic and customer experience • Update and maintain the website, and oversee the email marketing (SEO, SEM, Affiliate partners) • Utilize website usability methods to develop and maintain brand merchandising standards and increase conversion • Collaborate with other departments such as Marketing, logistics, Sales, customer Relations, and external agencies. Key Achievements • Reduce Delivery Lead time from 20 to 5 days • Increase Email Newsletter revenue by 75% • Open New 11 cities for Delivery which add up 2M to 2017 Budget • Achieve 50M FY17 100% of assigned budget  Additional E-commerce & Customer Care Operations Assignment Duties • Managing the Operations for Unhappy Flow (Ecommerce & Store orders) • Manage New Social Media Care channels and New Locker solutions • Work closely with our courier partners to ensure the quickest possible deliveries to customers across cities, regions and locations. • Coordinate with the Group Supply Chain team to create state-of-the-art E-commerce warehouse facilities. • Applying continuous change and improvement techniques to workforce planning strategy through the development of the training and skills matrix, ensuring a continued high level of skill across all functions. Achievements • Reduce Cases Resolution time significantly from 31 to 4 days which have a great impact on customer satisfaction • Resolve Social media Critical cases in faster times and improve it by 87%
  • Education

    • BA in accounting

      Helwan University

      Jan 1994 - Jan 1998 - 4 yr

    Achievements

    Had Started Many new business functions from the scratch - E-commerce trading in extra - Online Sales in IKEA, - Social Media channels in customer Care Center at IKEA - Establish B2B Business Model in Egypt at Metro Cash and Carry - Open New Hyper Mega Store in Extra Saudi Arabia for Electronics - Open 20 Stores In Vodafone Franchise stores

    Skills

    • Retail
    • CRM
    • Managing contact Center
    • Online Sales
    • Telecommunication
    • franchising
    • Google Analytics
    • Marketing
    • Adobe Analytics
    • Oracle

    Languages

    • English

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