Basic Info

Sherif Abboud

5 years

Cairo, Egypt

Master's Degree

Experienced

Work Experience

Brand Manager at Progate Development

Experience Details

Brand Manager

Marketing/PR/Advertising

Manager

N/A


Company Details

Progate Development

Cairo, Egypt

51-100 employees

Real Estate/Property Management

N/A

Jul 2017 to present (3 months)
Retail Marketing Specialist at Bavarian Auto Company

Experience Details

Retail Marketing Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

- Managed all showrooms’ branding.
- Plan and execute promotional plans, set calendar of promotional events and conduct post promotional analysis.
- Drive and develop marketing materials with effective messaging and
positioning for product or service launches.
- Generated lead reports to measure campaign results.

* Skills developed: Increased revenue by 15% for BMW’s 2nd series in three
months and fully executed the branding of the largest BMW showroom in Egypt from scratch.


Company Details

Bavarian Auto Company

Cairo, Egypt

More than 1000 employees

Automotive

N/A

Nov 2014 to Jan 2016 (1 year 2 months)
Senior Marketing Executive at B2B for Investment & Real Estate Marketing

Experience Details

Senior Marketing Executive

Marketing/PR/Advertising

Experienced (Non-Manager)

- Develop market research and created marketing campaigns.
- Design and place adverts in newspapers, magazines, outdoors, etc.
- Proofread, wrote and edited copy for print and online materials, maintaining
consistency across multiple projects.
- Undertake detailed analysis of marketing campaigns to ensure targets are met.
- Managed the marketing budget.

* Skills developed: Increased revenue by 30% for over almost a two-­‐‑years period
and assisted in maintaining the company’s brand image to achieve the top 10 list.


Company Details

B2B for Investment & Real Estate Marketing

Cairo, Egypt

51-100 employees

Real Estate/Property Management

N/A

Jun 2014 to Oct 2014 (4 months)
Marketing Executive at B2B for Investment & Real Estate Marketing

Experience Details

Marketing Executive

Marketing/PR/Advertising

Experienced (Non-Manager)

- Use the full marketing mix for the company’s marketing communications.
- Assure campaigns deadlines are met.
- Designing and assisting in any other related tasks might be assigned.

* Skills developed: Reduced the time required to respond to customer requests on Facebook and managed brand illustrations and identity, ensuring consistent brand standards across print ads, social media and exhibition displays.


Company Details

B2B for Investment & Real Estate Marketing

Cairo, Egypt

51-100 employees

Real Estate/Property Management

N/A

Feb 2013 to Jun 2014 (1 year 4 months)
Intern (intern) at International Organization for Migration

Experience Details

Intern (intern)

Administration, Marketing/PR/Advertising

Entry Level

- Assisted with operational aspects of IOM Kuwait programs, under the supervision of Chief of Mission and in conjunction with local staff.
- Attended agency meetings related to operational areas of IOM’s activities; liaise with IOM partners on relevant IOM activities.
- Assisted with the preparation of situational and statistical reports on activities as assigned.
- Assisted with the development of new projects and expansion of existing projects; coordinate with other IOM field missions as necessary to facilitate project development and implementation.
- Preformed any other related tasks as may be assigned


Company Details

International Organization for Migration (multinational)

Kuwait

101-500 employees

Political Organizations

N/A

Sep 2012 to Dec 2012 (3 months)
Account Executive at ProCreation Advertising

Experience Details

Account Executive

Marketing/PR/Advertising

Entry Level

- Liaise between client and agency staff to coordinate advertising campaigns.
- Research clients’ products, services, plans, competitors and target markets.
- Meet clients for briefings and present proposals to clients for approval.
- Brief agency colleagues and work with them to plan and implement the best
advertising solutions for the client.
- Ensure that projects are completed on time within budget.

* Skills developed: Added four new clients to the agency’s portfolio.


Company Details

ProCreation Advertising

Cairo, Egypt

11-50 employees

Marketing and Advertising

N/A

Sep 2011 to Aug 2012 (11 months)

Achievements


Increased revenue by 15% for BMW’s 2nd series in three
months and fully executed the branding of the largest BMW showroom in Egypt from scratch.


Increased revenue by 30% for over almost a two-­‐‑years period
and assisted in maintaining the company’s brand image to achieve the top 10 list.


Reduced the time required to respond to customer requests on Facebook and managed brand illustrations and identity, ensuring consistent brand standards across print ads, social media and exhibition displays.


Added four new clients to the agency’s portfolio.


Dedicated ex professional footballer for more than 10 years with determination and desire to succeed.

Education

MA Advertising & Marketing in Advertising and Marketing

Education Details

MA Advertising & Marketing

Advertising and Marketing

Coventry university, United Kingdom

B / Very Good / 75 - 85%

- Advertising Psychology - Consumer Behaviour - Digital Mkt - Global Brand Management - Marketing Communications - Managing Corporate Reputation - Principles of Marketing - Strategic Adv Management

N/A

Coventry university
2016 - 2017
Mass Communication in Integrated Marketing Communication

Education Details

Mass Communication

Integrated Marketing Communication, Radio & Television

Misr International University (MIU), Egypt

B / Very Good / 75 - 85%

N/A

N/A

Misr International University (MIU)
2007 - 2011

Certifications

Certificate details

Certificate of Recognition

Mar 2015

N/A

N/A

N/A

B2B for Investment & Real Estate Marketing

N/A

Certificate details

Certificate of Attendance

Jun 2013

N/A

N/A

N/A

Canadian Chamber

For having completed the training program “Assertiveness Skills” by The Canadian Chamber of Commerce

Certificate details

Certificate of Attendance

Nov 2012

N/A

N/A

N/A

The American Heart Association

For attending a course to support lifesaving

This profile is not updated!
Last update more than 1 months ago.

Jobseeker photo

Profile Skills and Keywords

Account ExecutiveAdministrationAdobe IllustratorAdobe PhotoshopAdventureAdvertisingAdvertising And MarketingArabicAutomotiveBrand ManagerCampaign EvaluationCertificate Of AttendanceCertificate Of RecognitionCustomer-orientedData AnalysisDesigningDetails-orientedDigital MarketingEnglishExperience A Different Point Of ViewFinal Cut ProFoodFootball Is LifeFrenchHard WorkerImplementing And Managing EventsIntegrated Marketing CommunicationInternInternational Organization For MigrationLONDONLearning LanguagesMaking New FriendsMarketingMarketing And AdvertisingMarketing ExecutiveMicrosoft OfficeModestyMusicPolitical OrganizationsProperty ManagementRadio & TelevisionReal EstateRespecting OthersRetail Marketing SpecialistSPSSSenior Marketing ExecutiveSocialSpanishSportsTeam PlayerTravelling

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Fluent

Spanish

Spanish

: Intermediate

: Beginner

: Beginner

: Beginner

French

French

: Beginner

: Beginner

: Beginner

: Beginner

Tools and Technologies

Microsoft Office

Microsoft Office

: Expert

: High

:

More than 7 years

Adobe Illustrator

Adobe Illustrator

: Advanced

: High

:

5-7 years

SPSS

SPSS

: Advanced

: Medium

:

1-3 years

Final Cut Pro

Final Cut Pro

: Advanced

: Medium

:

1-3 years

Adobe Photoshop

Adobe Photoshop

: Intermediate

: Medium

:

3-5 years

Fields of Expertise

Marketing

Marketing

: Expert

: Extreme - I love it!

:

5-7 years

Campaign Evaluation

Campaign Evaluation

: Advanced

: High

:

3-5 years

Implementing and Managing Events

Implementing and Managing Events

: Advanced

: High

:

3-5 years

Advertising

Advertising

: Intermediate

: High

:

Less than 1 year

Designing

Designing

: Intermediate

: Medium

:

1-3 years

Digital Marketing

Digital Marketing

: Intermediate

: High

:

1-3 years

Data Analysis

Data Analysis

: Intermediate

: Medium

:

1-3 years

Key Skills

Hard worker, Customer-oriented, Details-oriented, Social, Team Player

Online Presence

https://www.linkedin.com/in/sherif-abboud-02b45438/https://www.facebook.com/profile.php?id=100004886195668https://twitter.com/Sherif_Abboud

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