Sara Mohamed Tawfiq

Senior Strategic Planning ManagerFull Time

• Job Details:- Shaping the company’s overall business strategy - Lead strategic initiatives, oversee planning processes, and collaborate with executive teams. - Developing strategic plans and assessing company performance - Develop plans to materialize strategy and analyze business proposals - Research competition to identify threats and opportunities - Assess the company’s operational and strategic performance - Align processes, resources-planning and department goals with overall strategy - Provide support and insight into significant organizational changes (e.g. shift in strategic focus, mergers and acquisitions) - Educate senior executives in making effective decisions - Construct forecasts and analytical models - Monitor and analyze industry trends and market changes

Senior Digital Marketing StartegistFull Time

• Job Details:Manage the day-to-day execution of digital marketing programs, including SEO, PPC and social media campaigns - Drive organic search strategy and execution aligned to clients’ paid search strategies. - Work closely with the social media team to build social content designed to create valuable and engaging interactions. - Continuous analysis of digital development and insights of campaign activity - End-to-end ownership of multichannel paid media campaigns - Act as the strategic and executional lead through the implementation process - Track and monitor communication programs and their effectiveness to identify latest trends - Building advertising funnels and be able to direct our design/development team on building landing pages for the campaigns - Evaluate re-marketing strategies as well as all acquisition channels - Supporting in conducting research, analyzing data to generate insights, and staying plugged into the latest and greatest in digital trends and tech - Working with creative teams, UX/UI experts, producers, and technology team members to bring those strategies and concepts to life

Digital Marketing ManagerPart Time