Sama Waleed Abo elfarh

Content CreatorFreelance / Project

• Job Details:Developed engaging content for on Instagram, X and Youtube, aligning with the brand’s aesthetic and identity. Created compelling captions and storytelling-driven posts to enhance audience engagement. Curated high-quality visuals and collaborated on content strategies to increase reach and interaction. Researched cultural and artistic themes to produce informative and visually appealing content. Assisting in the development of an eCommerce project, including content planning, product presentation, and digital marketing strategies.

Marketing & eCommerce ExecutiveFull Time

• Job Details:As a Marketing Executive, I focused on developing and implementing marketing strategies to enhance brand visibility and engagement. My responsibilities included overseeing offline media production and coordinating marketing events, such as photo sessions for branding materials and eCommerce. I worked closely with the media buyer and content creators to ensure alignment with our overall marketing objectives. I assisted in managing the ads budget to ensure the efficient allocation of resources for various initiatives. Additionally, I coordinated marketing activities with external partners, vendors, and agencies. I collaborated with cross-functional teams, including sales, operations, and finance, to align marketing efforts with overall business goals. Furthermore, I analyzed marketing performance metrics to support data-driven decision-making and enhance customer satisfaction. As an eCommerce Executive, I oversaw the daily operations of the eCommerce platform, ensuring it was up-to-date, user-friendly, and optimized for conversions. I managed product listings, including descriptions, pricing, and inventory levels, ensuring accuracy and relevance. I collaborated with system developers and web development teams to resolve technical issues and implement website enhancements. I developed and implemented eCommerce strategies, ensuring accurate product listings and effective website management. Additionally, I conducted market research and competitor analysis to identify trends and opportunities for growth. By analyzing user behavior and customer feedback, I enhanced the online shopping experience. I also managed customer service inquiries related to eCommerce, ensuring prompt and effective responses. Working closely with cross-functional teams, including marketing, sales, logistics, and customer service, I aligned eCommerce efforts with overall business objectives and liaised with external partners, such as payment processors and shipping providers, to ensure smooth operations.

Social Media & Account ManagerFull Time

• Job Details:I managed multiple client accounts, overseeing social media strategies and digital marketing campaigns. I successfully grew client social media followings and engagement by executing targeted content strategies and developing customized digital marketing solutions to enhance overall account performance.