SW

Salma Wahby

Account Manager at HYPE

Maadi, Cairo, Egypt

Work Experience

  • Account ManagerFull Time

    HYPE

    May 2024 - Present -1 yr, 2 months

    Egypt , Cairo

    • Job Details:-Developing & copywriting bilingual monthly/quarterly/seasonal content calendars & campaigns for HYPE clientele -Developing influencer campaigns for key accounts - Coordinating with and guiding the design team in content production for retainer clients and proposals - Coordinating with the production and post-production team on editorial deliverables for managed clients -Developing & optimizing internal and external content-management tracking sheets - Clients served to date: Elsewedy Industrial Development, MDLBEAST, MDLBEAST Attaché, Clorox Egypt, Elsew& Hype Marketing
  • Account ManagerFull Time

    Mo4 Network

    Jan 2024 - May 2024 -4 months

    Egypt , Cairo

    • Job Details:-Developing English & Arabic content for MO4 Clients’ social platforms: TikTok, Instagram, Facebook, and Instagram (PEPSICO & AUC) - Creating, producing, and executing bilingual campaigns for the key account and any sub-brands in alignment with all relevant stakeholders (production team, editing team, client team, and internal creative team) -Developing communication plans for on-ground event coverage shoots -Managing sub-event pages in terms of content creation, posting, and community management -Developing strategic reverts for seasonal projects, events, and monthly calendars for MO4 clients
  • Marketing ManagerFull Time

    Botit

    Oct 2023 - Jan 2024 -3 months

    Egypt , Cairo

    • Job Details:- Writing, editing, proofreading, and optimizing all written content and editorial calendars and campaigns for Botit‘s social platforms - Creating PR campaign ideas and rationales with micro-influencers in coordination with the PR department - Creating a comprehensive e-commerce marketing strategy for Botit in coordination with all stakeholders and relevant team members Track and monitor the execution of marketing campaigns and ensure they are in line with the overall strategy
  • Digital Account ExecutiveFull Time

    Think Marketing Lab

    Aug 2022 - Oct 2023 -1 yr, 2 months

    Egypt , Cairo

    • Job Details:- Client management in diverse fields (real estate, food & beverage, sustainability, early education, higher education, fashion, interior design & architecture, and advertising) - Learning & executing content marketing strategies for TML clientele - English & Arabic content creation on social platforms (LinkedIn, Facebook, & Instagram) - Creating & delivering monthly content calendars - Conducting thorough market research and analysis for current and potential clients across digital platforms in diverse industries - Community management on Meta platforms - Developing digital PR proposals. - Creating social media content and long-form content for Think Marketing Magazine
  • Education

    • Bachelor's Degree in International Marketing & Management

      Modern Sciences and Arts University (MSA)

      Jan 2022 

    Activities

    • Event Coordinator at Cc Plus

      Volunteering

      Oct 2019 - Nov 2019 -1 month

    Skills

    • Microsoft Powerpoint
    • WordPress
    • Content Creation
    • Meta business suite
    • Creative Writing
    • Business Writing
    • wondershare filmora
    • ChatGPT
    • Adobe illustrator

    Languages

    • English

      Fluent
    • Arabic

      Advanced
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