Salma Mohammed Hassan

Senior Marketing SpecialistFull Time

• Job Details:Planning and executing internal and external marketing events and marketing programs. Developing marketing strategies by creating and implementing comprehensive marketing strategies that align with the company's goals and objectives. Planning, executing, and monitoring marketing campaigns across various channels, including social media and email. Creating engaging and high-quality content to attract and engage with the target audience. Managing and growing the company's social media presence on different platforms like Facebook, LinkedIn, and Instagram. Developing and executing email marketing campaigns, including creating newsletters, segmenting lists, and analyzing performance. Analyzing marketing data and key performance indicators (KPIs) to evaluate campaign effectiveness and make data-driven decisions. Generating leads through various marketing channels to support sales efforts. Developing and managing marketing budgets, ensuring efficient allocation of resources, and tracking expenses. Collaborating with external vendors and marketing agencies to execute specific marketing initiatives effectively. Continuously monitor and assess competitors' marketing strategies and adjust our own approach accordingly. Preparing and presenting regular reports on marketing performance and ROI to higher management.

Marketing SpecialistFull Time

• Job Details:Receiving training from our partner Thermo Scientific to represent the brand and explaining the technical functions of reagents and offering different technology solutions to clients. Conducting market research to identify trends, customer needs, and competitive landscapes to inform marketing strategies. Maintaining and enhancing the company's brand image by ensuring consistency in messaging, design, and tone across all marketing materials. Gathering and analyzing customer feedback to refine marketing approaches and improve customer satisfaction. Maintaining a complete database of vendor contacts, client lists, and project materials.Receiving training from our partner Thermo Scientific to represent the brand and explain the technical functions of reagents and offer different technology solutions to clients. Planning and executing internal and external marketing events and marketing programs.

Senior Technical Support SpecialistFull Time

• Job Details:Supervised customer experience specialists to provide excellent customer service to clients requiring assistance. Developed and implemented training initiatives for new hires. Collaborated with vendors to locate replacements for defective components and resolve complicated problems promptly. Provided sales team with all-around technical prospects on molecular and cellular biology applications.