RA
Rana Alaa
Senior brand unit lead at Nike egypt
Cairo, EgyptWork Experience
Senior brand unit leadFull Time
Nike Egypt
Apr 2018 - Present -7 yrs, 4 months
Egypt , Cairo
- Job Details:-Responsible on the product team and working on implementing a new structure. -Handling all the categories in Egypt and Kenya. - Handling the product assortments selection for each season. -Conducting analyses on previous seasonal orders and sales to efficiently forecast upcoming orders. -Visiting the Nike Head Quarters to learn about new products and technologies, and efficiency select the local product line. -Handling the pricing and distribution for the products. -Regularly monitoring stock and sales levels across different outlets. -Actively working on expanding marketing and distribution channels through strategic partnerships. -Participate in setting strategic seasonal and ad hoc promotions to further enhance sales performance. -Implementation of global marketing campaigns.
Education
Bachelor's Degree in Innovation
German University in Cairo (GUC)Jan 2017
Skills
Languages
English
FluentArabic
Fluent
Training & Certifications
1st place in pepsico's Dare To Do More national competition
2021Digital Marketing professional nanodegree program
Udacity·2020Marketing and brand management workshop
Career Advancers·2019