Rana Bassem Taha

Marketing Executive, Helix Brand (SLE Marketing Department)Full Time

• Job Details:- Establish e-commerce platform and drive activities - Lead 360 communication activations including creative, media, social, PR and events - Lead Shell’s local digital presence owning the Shell Egypt Facebook page, Shell.eg and other social media accounts; must liaise with Upstream to ensure alignment on digital communications - Ownership, development and delivery of media plan - Manage delivery of BTL activations related to the Shell Helix - Manage stakeholders across sponsorship partners, Upstream communications, B2C direct channel partners, agencies, global and local Shell, etc. - Generate insights on consumer and trade through traditional research and digit analytics - Manage various internal stakeholders among the following teams: global, upstream, channel marketing, sales, digital, local, procurement and finance. - Qualitative and quantitative brand analysis to lead a continuous growth - Complete Post Investment Reviews on key brand building Marketing initiatives that are personally managed - Ensure compliance with Standard Offer Book for brand and communications activities and procurement/fulfilment - For B2C Direct, indirect sectors; develop relevant communication materials and deliver activations to support the growth strategy of the respective sector. - Handling Direct B2C branding by providing all OEMs’ Service Centers, FWS’ and IWS’ branding from proposal to execution - Providing the Direct B2C, all OEMs’ and FWSs, with the needed Uniforms and Shell Stickers ensuring on going available stock all year long - Ensure compliance with Shell brand guidelines and implementation of marketing initiatives. - Ensure compliance with HSSE guidelines on all activities

Senior Marketing Supervisor, Communication (Marketing Department)Full Time

• Job Details:- Working on planning, development and implementation of all of the Organization’s marketing strategies, marketing communications, and public relations activities, both internal and external. - Ensuring articulation of Organization’s desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external. - Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress to the Board, CEO & shareholders. - Developing short-term and long-term plans and budgets for the marketing/communications/ public relations program and its activities, monitor progress, assure adherence and evaluate performance. - Issuing press releases about events & conferences that influence the company’s financial position, such as acquisitions, major investments or senior executive appointments & create an archive press releases & published news. - Working on developing marketing & communication strategy for the subsidiaries including market researches, restructure, budget, re-positioning & marketing plan.