Ramy Nasralla

Global Marketing & Commercial DirectorFull Time

• Job Details:• Created marketing strategy to drive market segment approach to increase revenue & market share • Captured a 12% expansion in customer base since 2017 through growth strategy and market research • Examine relationships between VOC, behavioral data, and business performance in order to identify risk and opportunity in the customer journey to increase leads • Drove initiatives such as marketing performance reports, developed new lead scoring techniques, reporting a 20% marketing performance increase to senior management in 6 months • Worked with business development to develop and optimize the impact of integrated programs to achieve sales via web, email, advertising, pricing strategies, lead generation and trade shows • Increased online traffic 200% & hard leads 25% by applying content marketing, social media and SEO • Directed creation of all content, worked with various departments to effect consistent voice and branding message in all site copy, email copy, marketing, advertising and events branding

Global Marketing & Com ops managerFull Time

• Job Details:• led global Marketing department, with setting specific objectives to develop a cohesive and profitable MarCom strategy to promote market position and engagement along with sales; reporting to COO • Researched & analyzed data related to passenger satisfaction, market data, competitor research to capitalize on market opportunities and to minimize effects of competition • Realigned corporate event strategy objectives by integrating consistent branding, collateral, venues and creative direction, achieved 89% to 94% satisfaction rating for all events; 32 events annually • Developed all marketing vehicles including but not limited to: Corporate websites, SEO, email, social media, design, collateral, lead generation, trade shows, advertising campaigns and sales enablement • Ensured marketing guidelines and marketing standard operating procedure are in place and revamped design, layout, core messaging and consolidating all Bristow entities under one website resulting in improved brand recognition and 22% increase in digital traffic • Managed marketing budget up to $1 -$3M; led the audit of marketing funds to avoid financial losses by developing process for retrieval/authorization of funds, saved 33% • Several big successes followed with large contract wins, many of which were against the odds with a successful incumbent in place. This led to the expansion of the Com-Ops Group in 2015 such that the concept could be leveraged globally and to a larger group of bids and tenders • Assigned resources to support the pursuit and bid/tender management process requirements, schedules, led kick-off meeting, tender evaluations, financial and contractual part of proposals • Assisted in setting corporate contracting policies and guidelines that streamlined bid process. • Worked cross-functionally with internal team to develop Go-to-market strategy for (Oil & Gas, SAR, Training, EMS, UAV, Defense, Government) based on customer insights and commercial objectives

Regional Accounts DirectorFull Time

• Job Details:• Oversaw the accounts services team in 2 countries ensuring the delivery of accurate project plans, customer facing material, presentations, creative direction and project metrics • Introduced new event/trade shows production services that resulted 22% revenue increase • Set KPIs for marketing to ensure effective execution and marketing ROI is managed for clients • Developed positioning for new services & new customer acquisition programs; YOY growth of 65%. • Planned and executed over 250+ events & tradeshows globally