
Ramy Elsayed
Digital Marketing Manager at Art House Furniture
Cairo, EgyptWork Experience
Digital Marketing ManagerFull Time
Art House Furniture
Dec 2022 - Present -2 yrs, 7 months
Egypt , Cairo
- Job Details:• Set and applied digital marketing strategy and budget allocation across all digital channels. • Increased the organic website traffic and performance through applying SEO strategy and techniques. • Created several awareness campaigns for company’s products and activities. • Created lead generation campaigns through Facebook & IG Ads targeting Egypt and 3 gulf countries. • Supported in several marketing & business projects including market research, sustainability. • Launched influencers’ marketing campaigns targeting different target customer segments.
Marketing ManagerFull Time
- Job Details:• Raised the number of generated leads to cover all branches. • Expanded the lead generation digital channels from 1 channel to 8 channels including: TikTok, Instagram, Twitter, Facebook, WhatsApp, email, sms and Google search. • Set and applied media buying and budget allocation strategy classified into marketing funnel stages. • Create Digital Marketing plan for service center and used cars. • Created a performance matrix to analyze and track the results on daily, weekly and monthly basis. • Optimized the media buying campaigns according to market occasions to rationalize the budgeting. • Organized the cfc Auto loan exhibition, Emirates NBD festival 2022. • Coordinated with relevant departments to improve the customer’s journey into the marketing funnel
Marketing ManagerFull Time
Ellaithy Auto Group
Jan 2020 - Dec 2021 -1 yr, 11 months
Egypt , Cairo
- Job Details:• Raised the quality of generated leads with 47% and also 90% of sales for 6 branches. • Raised the website traffic after 6 months (50K organic visits + 20K Paid visits). • Built a complete digital team, improved the workflow and the team’s skills and performance. • Build photography and videography studio in the company’s garage to create unique and exclusive content for the brand. • Set and applied digital marketing strategies and budget allocation for Egypt market retail and corporates. • Optimized the performance of digital media buying campaigns on social media channels and google • Organized the cfc Auto loan exhibition, Emirates NBD festival 2021. • Coordinated with relevant departments to improve the customer’s journey into the marketing funnel
Digital Marketing ManagerFull Time
Book2trip
Jun 2018 - Jan 2020 -1 yr, 7 months
Egypt , Cairo
- Job Details:• Established a website and IOS/Android apps for the company to serve Worldwide. • Increased the organic website traffic and performance through applying SEO strategy and techniques • Managed the digital team and improved the workflow of 7 social media accounts, 1 website and 2 apps • Set and applied digital marketing strategy across digital channels and budget allocation • Supervised the media buying on social media channels, Google Ads and SMS campaigns including: boosting engagement, messages, lead generation, page likes and website traffic • Established 7 social media accounts and managed each of their pages to exceed +1M fanbase • Managed the website and increased the traffic and performance through applying SEO strategy • Run social media buying campaigns including: engagement, messages, page likes & lead generation • Coordinated with developers departments and technical team to improve the customer’s journey into the website and mobile apps.
Education
Bachelor's Degree in Business Administration
Benha UniversityJan 2009
Skills
- Digital Marketing
- Marketing
- Online Marketing
- SEO
- Google Ads
- Google Analytics
- SEM
- Social Media
- Social Media Advertising
- Media Buying
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Languages
Arabic
FluentEnglish
Intermediate