RA
Ramy Abouraia
Business Owner at Framco Fragrance Factory
EgyptWork Experience
Framco Fragrance Factory
Oct 2023 - Present -1 yr, 9 months
Egypt
- Job Details:Producing range of exquisite room fragrance.
Al Qasr Fashion
Jan 2020 - Present -5 yrs, 6 months
Egypt
- Job Details:Selling a range of women’s home dresses, abaya, and kids fashion.
General Manager - Head of the Business
The Body Shop
Jan 2008 - May 2022 -14 yrs, 4 months
United Arab Emirates
- Job Details:Head of the business - reporting to MP, manage the relation with franchisor. Oversaw executive team in marketing, retail & operation, training, IT, SC, finance, and operating 50 stores and over 280 employees. Devise strategic plans, set long term goals and tune global direction of the brand to the market conditions on the ground to achieve business objectives. Negotiate with the franchisor in securing the best terms, and set up plans for new products launches, whole purchase plan, expansion, and others. Expanded business from 17 to 50 profitable stores, online store and 3rd party store. Successfully launched highly profitable ecommerce, ERP-SAP and CRM which greatly increased profitability. Developed policy and procedures, reviewing business processes and increase efficiency and ensured compliance. Built a highly motivated team.
The Body Shop
Jan 2007 - Dec 2007 -11 months
United Arab Emirates
- Job Details:Reporting to general manager, oversee the day-to-day management of retail administration. Plan and execute event and sales plans to generate customers interest & engagement through innovation and motivation. Identified expansion opportunities and maintained excellent relationship with the mall managements. Oversee key projects, new store opening timelines, quality of shop fits and regular maintenance. Greatly enhanced the store standards and VM excellence, thus help customer journey and improved instore experience. Creating and implementing category strategy, analysis category performance in term of promotion, pricing, and expenses. Strengthen the customer’s confidence, train staff in customer engagement, product knowledge. Developed dream team, mission impossible staff, and instant award & incentives crafted incentive plan.
Education
Bachelor's Degree in Geology and Chemistry
Tanta UniversityJan 1989 - Jan 1993 - 4 yr
Master's Degree in Marketing
University of Wollongong - DubaiJan 2010 15 yr 6 Months