Rahma Elekhtiar
Search Engine Optimization Specialist at GMT
Nasr City, Cairo, EgyptWork Experience
Search Engine Optimization SpecialistFull Time
GMT
Mar 2023 - Present -2 yrs, 4 months
Egypt , Cairo
- Job Details:1- Audit any website we are manage. (Technical Auditing – On-page – Off-page) manual and by tools like:- *Page Speed Insight. *Moz. *Ubersuggest. *Similarweb. *Screaming Frog. *Google search console. *Google Analytics. 2- Use Google Analytics for collecting data to create reports that provide insights into your business. 3- Use Google Search console that provides information on how Google crawls, indexes, and serves websites. This help to monitor and optimize Search performance. 4- Write and update XML Sitemap file, uploading on GSC. 5- Write robots.txt file To upload on the website. 6- Competitive analysis of other companies within the same industry (website analysis and technical auditing). 7- Write, add, and edit Meta tags (SERPS) for all website’s pages in dashboards. * Title tag. * Meta Description. * URLs. * Alt text. *social media snippets. 8- SEO plan. set measurable goals that demonstrate improvement in marketing efforts. 9- Recommend changes to website architecture, content, linking, and other factors to improve SEO position. With Collaborating with teams to continue the SEO plan. Align with Developers, Designers, Data entry, blog writers, and UX writer. 10- Take responsibility for making a full keyword research plan, manually and by using all available tools like (Ubersuggest -keyword io) to get high-quality keywords (Volume- CPC - SD). to use throughout the website pages, daily news, blogs, and all marketing materials. Plus content clusters, and make sure of running ranking factors. 11- Take responsibility for handling the website’s dashboards with the data entry team and blog writers. 12-Sending notifications for any app we have, aligned with the UX writer. 13- Build and gain high-quality do-follow backlinks, aligning with the PR department and social media specialist.Gain (High quality -broken) backlinks from competitors. Collect spam back-links, and DISAVOW them on Google Search console. 14- Google My Business accounts management
Social Media SpecialistFull Time
mirage clinic
Mar 2021 - Oct 2021 -7 months
Egypt , Cairo
- Job Details:-I was responsible for creating new ideas for marketing campaigns and managing all aspects of the company's social media presence including creating content, moderating platforms like Facebook, Instagram, WhatsApp, and TikTok. -I was also responsible for providing online and offline customer service, and implementing offline marketing strategies.
ReviewerFreelance / Project
Jul 2019 - Present -6 yrs
Egypt
- Job Details:- As a freelance reviewer, I have been working to review products and influence people to take care of their health, natural hair, and lifestyle . https://www.instagram.com/rahmaelekhtiar.official/
Social Media SpecialistFreelance / Project
Jan 2015 - Present -10 yrs, 6 months
- Job Details:-As a social media specialist with 8 years of experience, I am responsible for creating and publishing content on all major social media platforms, including Facebook, Twitter, YouTube, TikTok and Instagram, to grow an audience, build brand awareness, and ultimately, boost sales. I also moderate all of these channels. -I oversee site metrics, interact with readers, and am responsible for creating engaging and creative content. -I have a deep understanding of the target audience for each social channel and create persuasive content that resonates with the intended audience, unique to the typical interactions of each channel. -My responsibilities include devising strategy, community management, creative direction, customer service, copywriting, and analyzing data. -I am also the content creator for my Instagram blog ( @rahmaelekhtiat.official ) since 2019. -I created and moderate the Nasr City Group on Facebook since 2017.
Education
Bachelor's Degree in psychology
Ain Shams University (ASU)Jan 2018
Skills
- Social Media
- Digital Marketing
- Client Support
- content creator
- Content Creation
- Copywriting
- Customer Service
- Microsoft Word
- Blogging
- Search Engine Optimization
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Languages
Arabic
FluentEnglish
AdvancedItalian
Beginner