
Rahma Rashad
Search Engine Optimization Specialist
Nasr City, Cairo, EgyptWork Experience
Search Engine Optimization SpecialistFull Time
IPv4Mall
Feb 2023 - Sep 2023 -7 months
Canada
- Job Details:- Developed and managed the company’s SEO strategy. - Managed content operations and the prioritization of content blogs. - Completed the SEO strategy, and identified the issues that may be blocking search engines from crawling and indexing content, which led to an increase in website clicks from only 200 per day to 2,700 + increase in impressions from 35.5K to 250K. Conducted keyword research according to search intent and competitive analysis Improved the website rank from page 5 to top 5 ranking on Google + within a month of publishing the content, the new keywords gained the top queries according to Google Search Console, and the old ones gained a high impression on Google. - Assisted the SEO copywriter by sending the content strategy with the SEO writing guide. - Evaluated and improved the SEO processes and opportunities and managed project workflows. - Identified backlink opportunities and performed the necessary outreach. - Delivered Technical SEO recommendations that followed best practices. - Completed technical audits to identify issues, and provided clear and concise recommendations for resolving these issues. - Managed publication of search-optimized content, identified new content opportunities, and measured page performance. - Informed the management of all SEO activities through the Monday software. - Wrote monthly wrap-up reports.
Search Engine Optimization SpecialistPart Time
Digitised
Jan 2022 - Mar 2023 -1 yr, 2 months
United Arab Emirates , Dubai
- Job Details:- Offered a full SEO Strategy with full Analysis for Digitised clients. - Identified powerful keywords to drive the most valuable traffic. - reduced the website bounce rate from 75% to 17%. - Incorporated XML sitemaps, robots.txt Files, and 301 redirects to facilitate search engine spidering, crawling, and indexing. - Developed and implemented a link-building strategy. - Captured high DA and safe websites for backlinks. - Filled the website and other content with effective keywords - Developed/enforced the website UI to suit the targeted audience. - Compiled and presented SEO guidelines. - Optimized landing pages for search engine marketing. - Carried out day-to-day duties accurately. - Worked efficiently with a team of developers and content creators to achieve the goals. - Write monthly wrap-up reports for each client.
Search Engine Optimization SpecialistFull Time
HostSailor
Nov 2021 - Aug 2023 -1 yr, 9 months
United Arab Emirates , Abu Dhabi
- Job Details:- Developed optimization strategies that increase the company’s website search engine results rankings - Closely collaborated with the web development team to ensure SEO best practices. - Worked with editorial and marketing teams to drive SEO in content creation and content marketing - The domain authority has been increased from 30 to 42 according to Moz standards. - Performed ongoing keyword research, discovery and optimization for new relevant keywords to use throughout the company website and marketing materials. - Researched and implemented search engine optimization recommendations. - Changed website architecture, content, linking and other factors to improve SEO positions for target keywords - Created a content strategy that has increased the clicks from 5000K monthly to 30K + the impressions also increased to 800.000K - Created and executed a link-building strategy. - Created monthly reports
Education
Bachelor's Degree in Law
Cairo University (CU)Jan 2021
Achievements
Equestrian, Reading
Skills
Languages
Arabic
FluentEnglish
Advanced