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Qmar Elnaka

Assistant Brand Manager

New Cairo, Cairo, Egypt

Work Experience

  • Assistant Brand ManagerFull Time

    Pyramid Poultry Co.

    Mar 2023 - Present -2 yrs, 3 months

    Egypt , Cairo

    • Job Details:• Cairo Three A is the parent organization for a group of 9 integrated companies with a wide range of operations in food sector including commodity trading, agriculture, poultry, consumer goods manufacturing & distribution, in addition to food retail • The group’s end-to-end value chain is uniquely positioning it as a potential unrivalled food platform with annual turnover of approximately USD 1.5 billion • Job scope entails leading advertising strategies & communication plans, including the creation of the advertising materials in condition with the media, creative & event management agencies • Take the initiative in developing and carrying out the marketing plans of SHAHD Chicken • Managing Agency Teams to Support Strategic Direction: Manage agency teams to support strategic direction; drive brand volume and share; establish strategies that optimize business potential; integrate all marketing initiatives (advertising, promotion & market assets) • Managed “Shahd X Coke” promotion • Launched “Ramadan & Summer campaigns” with total of +100 giveaways in North Coast & POSM artworks, captured +15% volume growth on the breaded range
  • Marketing ExecutiveFull Time

    Sakr Group

    May 2022 - Feb 2023 -9 months

    Egypt , Giza

    • Account ManagerFull Time

      Bird Milk

      Feb 2020 - Present -5 yrs, 4 months

      Egypt , Cairo

      • Account ManagerFull Time

        RACK Advertising agency

        Sep 2018 - Present -6 yrs, 9 months

        • Education

          • Bachelor's Degree in IMC (Integrated Marketing Communications)

            British University in Egypt (BUE)

            Jan 2018 

          Skills

          • Communication
          • Microsoft Word
          • Microsoft Powerpoint

          Languages

          • Arabic

            Fluent
          • English

            Advanced

          Training & Certifications

          • Marketing professionals

            American Chamber·2023
          • Strategic Thinking

            Cairo ad school·2022
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