Peter Rostom
Operations Director COSMIX / ARAMED Group
Dubai, United Arab EmiratesWork Experience
Operation DirectorFull Time
COSMIX / ARAMED Group
Jun 2023 - Present -2 yrs
United Arab Emirates , Dubai
- Job Details:Work Scope: • Restructure company business, people, define new standards and mechanisms for business. • Encourage a beneficial working environment throughout divisions by establishing goals and empowering staff to take ownership of assignments and make appropriate decisions. • Works collaboratively with divisions heads to achieve division's profit margin goals. • Create new policies and ensure a solid standardized system in place across divisions. • Sales / Distributors Management: - Leading Regional Sales Managers - Screening, appointing & managing distributors. - Distribution Channel Life Cycle Management: Channel Design Distributor Selection Distributor On-Boarding Distributor Performance Management Process. Channel Support and Execution Annual Performance and Contract Review Action Plan & Off-Boarding. • Marketing: - Leading Regional Marketing Managers - Renew the marketing directions of the company. - Develop OBL / OEM / Private Label Brands from Scratch based on Gap Analysis. - Manage Marketing Direction & Strategy. • Regulatory & Registration: - Manage MOH regulatory & registration requirement for META countries. - Build files with suppliers. - Optimize registration timeline
Commercial DirectorFull Time
AMSAAL Venom – E20 Holding Group
Sep 2022 - Jun 2023 -9 months
United Arab Emirates , Abu Dhabi
- Job Details:Work Scope: • Sales: - Leading Sales Managers for venom exportation. - Managed P&L including contribution and operating margins. - Realize full commercial potential to maximize revenue, market share and profitability goals. Work Experience - Assess performance and provide professional advice and support in order to achieve plans and goals. - Follow up operations, exportations, payment, LCs and bank transfers • Marketing: - Leading Marketing Department Head - Renew the marketing directions of the company with incentive driven rewards for staff achievement. • Business Development: - Leading Business Development Manager - Assessing new business opportunities - Issuing Non-disclosure-agreements & Contract agreements with Antivenom companies • Regulatory & Registration Management • Principals' & Global Antivenom (Antivenin) Companies' Management • Distributors Management & Global Exportation • Training Management
Commercial Director MENAFull Time
- Job Details: Sales: Leading Managers of 4 Medical Equipment Business Units: - PHILIPS Ultrasound: Echocardiography, Radiology & Ob/Gyn - Neusoft: CT & MRI - GMM: C-arm, X-Ray Analogue & Digital - Progetti: Operating Room; Operating Tables, Monitors, Ventilators & Infants' Incubators - Mindray: Veterinary Ultrasound, Chemistry & Hematology Analyzer, OR: Anesthesia Machine, Patient monitor, Infusion & Syringe Pump Marketing: Leading Marketing Department Head Business Development & Assessing new business opportunities; Leading Business Development Manager Principals’ & Global Companies’ Management Distributors Management & Regional Exportation in Middle East & Africa Application; Leading Application & Demo Team Training Management
General Manager UAEFull Time
Masrouji
Jan 2019 - Jan 2021 -2 yrs
United Arab Emirates , Dubai
- Job Details:• Establish and design overall strategy of UAE operations in terms of o Marketing&Sales o Human Resources o Administration o Finance o Distribution&warehousing o Registration Jan 2019 – Jan 2021 o Legalaffairs • Restructure company business, people, define new standards and mechanisms for business. • Manage two divisions: Pharma & Beauty businesses • Managed P&L including contribution and operating margins. • Realize full commercial potential to maximize revenue, market share and profitability goals. • Encourage a beneficial working environment throughout the two divisions by establishing goals and empowering staff to take ownership of assignments and make appropriate decisions. • Renew marketing directions of the company with incentive driven rewards for staff achievement. • Combine world class service delivery & operating methods, warehousing, invoicing, etc. • Leading team heads to close key deals & make things happen. • Works collaboratively with divisions heads to achieve division's profit margin goals. • Assess performance and provide professional advice and support in order to achieve plans and goals. • Lead business development & finding new multinational companies to distribute in UAE & in MENA region
Education
Technical Diploma in Strategic Marketing
American University in Cairo (AUC)Jan 2015 - Jan 2015 - 0 Month
MBA in Marketing
Arab Academy for Science, Technology and Maritime Transport (AAST)Jan 2007 - Jan 2009 - 2 yr
B.Sc. in Pharmaceutical science
Cairo University (CU)Jan 1995 - Jan 2000 - 5 yr
Achievements
• Best General Manager Award: Awarded for managing UAE P&L during COVID in 2020. • Global Gold Medal Award in Marketing: Awarded for innovation in Merck Brand Olympics 2014. • Intercontinental Region Best Practice Award: Awarded for “Blue Ocean Strategy” 2012. • Merck Best Sales Achiever; Awarded in 2007. • Companies worked: Merck, Serono, Philips Healthcare (H2A), ARAMED (COSMIX), Alfaparf (Masrouji), AMSAAL & Amoun. • Industries covered: Pharmaceuticals, Medical Equipment, Medical Aesthetics, Devices, Cosmeceuticals, Beauty Cosmetics Skincare / Haircare & FMCG • Regions managed: Egypt, UAE, KSA, Kuwait, Jordan, Palestine, Turkey, Middle East & Africa • Functions exposed: Sales, Marketing, Distributor Management, Operations & General Management • Experienced Transformational Leader with solid experience in Marketing, Sales, Distributor Management & Business Development with track record of performance & achievement in Middle East, Turkey & Africa. • Results-oriented P&L management
Skills
- Distribution Management
- Managing Budget
- Operations Management
- Brand Management
- Marketing Director
- Marketing Research
- International Business Development
- Distributor Management
- Director
- General Management
Languages
Arabic
FluentEnglish
AdvancedFrench
Beginner
Training & Certifications
Talent Management
LinkedIn·2022Setting Business Unit Goals
LinkedIn·2022Creating a Positive and Healthy Work Environment
LinkedIn·2022Creating Winning Teams
LinkedIn·2022Supply Chain Foundations: Managing the Process
LinkedIn·2022Supply Chain and Operations Management Tips
LinkedIn·2022Foundations of Performance Management
LinkedIn·2022Business Development: Strategic Planning
LinkedIn·2022Inside Sales: Managing Sales Rep Personas
LinkedIn·2022Digital Strategy
LinkedIn·2022Sales: Closing Strategies
LinkedIn·2022Overcoming Obstacles and Building Team Resilience
LinkedIn·2022Leading in Crisis
LinkedIn·2022Strategic Human Resources
LinkedIn·2022Purchasing Foundations
LinkedIn·2022Developing Your Emotional Intelligence
LinkedIn·2022Presentation Tips for Pitching to Investors
LinkedIn·2022Delivering Bad News Effectively
LinkedIn·2022Leading a Marketing Team
LinkedIn·2022Agile Project Leadership
LinkedIn·2022Executive Leadership
LinkedIn·2022Scrum: The Basics
LinkedIn·2022International Marketing Foundations
LinkedIn·2022Leading like a Futurist
LinkedIn·2022Managing New Managers
LinkedIn·2022Leadership Foundations: Leadership Styles and Models
LinkedIn·2022Transformational Leadership
LinkedIn·2022Creating a Culture of Change
LinkedIn·2022Creating a Great Place to Work for All
LinkedIn·2022Global Award
Merck Brand Olympics·2014