
Passainte Assem
Founder & CEO at Why Not for e-marketing and touristic marketing
6th of October, Giza, EgyptWork Experience
Business Development ManagerFull Time
GebRaa
Nov 2020 - Present -4 yrs, 9 months
Egypt , Cairo
- Job Details:GebRaa is a social enterprise that aims at reviving traditional Egyptian crafts at risk, and supports the inclusion of marginalized communities.
ParticipantFreelance / Project
Go Egypt Initiative (Egyptian Economy Post COVID-19) in partnership with Terous Foundation, the Ministry of Planning and Economic Development, a wide range of Egyptian and International experts & Bain and Company
Jun 2020 - Jul 2020 -1 month
Founder & CEOFull Time
Why Not for e-marketing and touristic marketing
Dec 2017 - Present -7 yrs, 8 months
Egypt , Cairo
- Job Details:A startup that inspires and provides hassle-free travel in Egypt by customizing personalized itineraries, help with the booking, give access to trustworthy services, and provide in-destination support.
Education
Bachelor's Degree in Pre-seed accelerator
Founder InstituteJan 2019 - Jan 2020 - 1 Year
BA in Law
Cairo University (CU)Jan 2004 - Jan 2008 - 4 yr
High School - Thanaweya Amma
Collège de la Mère de DieuJan 2004
Achievements
- My business & I have been featured by the New York Times: https://www.nytimes.com/2021/04/24/world/middleeast/egypt-tourism-covid-mummies.html - Summitted the highest two peaks in Africa; Mt. Kilimanjaro in 2013, and Mt. Toubkal in 2015 - Traveled to 28 countries - Participated in several photography group exhibitions - Been published and featured by several publications in Egypt, and been interviewed as well - Quit my legal career to follow my passion for travel content creation and digital marketing - Started my own startup, and am currently a solopreneur
Languages
Arabic
FluentEnglish
AdvancedFrench
Advanced