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Pancee Hesham Hussein

Market Research Manager- MENA Region at General Motors

Sheikh Zayed, Giza, Egypt

Work Experience

  • Market Research Manager- MENA RegionFull Time

    General Motors

    May 2022 - Present -3 yrs, 1 month

    Egypt

    • Senior Market Research AnalystFull Time

      Wadi Group

      Oct 2018 - Jul 2021 -2 yrs, 9 months

      Egypt , Giza

      • Job Details:Undertake extensive industry and macro-level research * Handling all market research for Wadi Group industries * Preparing and presenting monthly topline reports to executive management * Handling all brand and performance tracking of all Wadi Group industries * Managing day to day process of ad-hoc tasks * Attending business reviews * Monitor and forecast market trends * Measure the effectiveness of marketing/ branding strategies * Report daily industry news to the Executive Committee * Develop and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls * Gather data about consumers, competitors, and market conditions through primary and secondary research * Analyze data through statistical software (SPSS & Excel) * Convert complex data and findings into understandable tables, graphs, and written reports * Develop discussion guides and SEC criteria for focus groups * Gather and examine data on client preferences, demographics, requirements, and buying habits to recognize potential factors and markets affecting product requirement. * Conduct investigates of market circumstances in regional, local, or national area to decide potential sales of service or product * Handling and tracking all financials of loyalty programs * Conduct weekly and monthly analysis of loyalty program
    • Graduate Program ResearchInternship

      Naeem Holding

      Jul 2018 - Sep 2018 -2 months

      • Rotation InternInternship

        Sodic

        Jul 2017 - Aug 2017 -1 month

        Egypt , Giza

        • Job Details:Rotation Intern in 3 departments: - Marketing for 2 weeks - Finance for 2 weeks - Research for 2 weeks
      • Education

        • Msc in International Development in International Development

          University of Edinbrugh

          Jan 2018 - Jan 2020 - 2 yr

        • Bachelor's Degree in Economics

          Modern Sciences and Arts University (MSA)

          Jan 2015 - Jan 2018 - 3 yr

        • High School - IGCSE

          Dar Eltarbiah IGCSE

          Jan 2014 

        Skills

        • Presentation Skills
        • Microsoft Office
        • Research

        Languages

        • Arabic

          Fluent
        • English

          Fluent

        Training & Certifications

        • Licenses & certifications Coursera logo Brand Management: Aligning Business, Brand and BehaviorBrand Management: Aligning Business, Brand and Behavior

          Coursera·2021
        • The Fundementals of Digital Marketing

          Google Analytics·2021
        • GRE

          ETS·2018
        • IELTS

          British Council·2018
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