profile-img

Omar Elkomy

Senior E-Commerce Media Buyer at Phoenix Industries Inc. – USA

6th of October, Giza, Egypt

Work Experience

  • Senior performance marketing specialistFull Time

    Halan

    Nov 2021 - Present -3 yrs, 8 months

    Egypt

    • Job Details:Planning and executing performance marketing strategy & execution plan. Managing large monthly budgets with an average of $150,000 across campaigns, and optimizing for hitting the lowest CAC with the highest ROAS possible. Working closely with the management to share funnel conversion improvement ideas, feedback & present results. Using MMP and data visualization tools like Excel, Adjust, and Mixpanel to analyze app campaign performance and report to internal product owners. Maintaining a full view of journeys and audience strategies designed to support my vertical goals of user acquisition and monthly revenue growth.
  • Performance marketing PMFull Time

    Jawabkom

    Jun 2020 - Nov 2021 -1 yr, 5 months

    • Job Details:-Plan, execute, and analyze google & social media campaigns, optimize sales growth while hitting strict goals -Continuous improvement of our conversion rates and overall performance through a non-stop A/B testing process (e.g. landing pages, user flows, campaign set-up, bidding strategies) -Collaborate with the teams of copywriters and growth hacking to regularly test different assets that will help enhance my performance -Closely monitor the attribution and measurement of paid campaigns to ensure seamless tracking throughout the full funnel and identify marketing growth opportunities
  • Performance marketing managerFull Time

    JUMPPEAK

    Aug 2019 - Jun 2020 -10 months

    • Job Details:-Handle media buying campaigns from A to Z on different platforms starting from planning, targeting, set KPIs & spending till generating reports. -Leading a small team of professionals who are focused on day-to-day management of the accounts -Create media plans for potential clients pitches.
  • Senior E-Commerce Media BuyerFull Time

    Phoenix Industries Inc. – USA

    Apr 2019 - Present -6 yrs, 3 months

    • Job Details:Remote full time e-commerce media buyer. Our company internal projects: 1- https://www.lotusleggings.com/ 2- https://lotushabits.com/ 3- https://elite14.com/
  • Education

    • BA in Marketing major

      International Academy For Engineering and Media science (IAEMS)

      Jan 2016 

    Skills

    • Professional ecommerce media buyer
    • Google certified
    • Shopify
    • mobile application
    • Coverting Ad Copy writing
    • Clickfunnels
    • Video Editing

    Languages

    • English

      Fluent
    • Arabic

      Fluent

    Training & Certifications

    • Data Analysis (Power BI)

      Institute of Management Proffesionals (IMP)·2019
    • Ecom. Dropshipping Blueprint

      Gabriel St-Germain·2019
    • Google Certified (Search/Display)

      Google·2018
    • Digital Strategic Planning

      eMarketing Egypt·2018
    • Statistics for decision supports

      Group of statistical expertise·2018
    • Tactics to Increase Online Sales

      Institute of Management Professionals (IMP)·2017
    • Online Consumer Behavior

      eMarketing Egypt·2017
    • Digital Advertising

      Udemy·2017
    • Digital Marketing Diploma

      Core management consulting·2016
    • English

      Oxford academy·2015
    Share this Profile