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Omar Adham Alkady

Digital Marketing Manager at Vivo

New Cairo, Cairo, Egypt

Work Experience

  • Digital Marketing ManagerFull Time

    Vivo

    Oct 2021 - Present -3 yrs, 8 months

    Egypt , Cairo

    • Job Details:Executed digital plans (PPC, SEM, GDN) based on campaign needs for new products launching in Egypt. • Creating content such as graphics, pamphlets, and presentations in support of internal and external communications for the brand • Planned external launch events including product launches for flagship smartphones in Egyptian market • Managed a brand ambassador campaign with Asser Yassin in terms of Social Media Content and Digital Assets on multiple platforms • Assisting & providing direction for new markets in North Africa in terms of social media content, paid campaigns, and website management • Managing a team of social media specialists and designers on content calendar creation, designs, and reporting on all social media activities to ensure consistency while utilizing new and trendy social media practices • Created social media content with consistent content and tone. • Provided weekly updates on digital marketing campaigns, discussing strategic initiatives and methods for improvement. • Masterminded highly successful digital strategies for various platforms to attract customer engagement.
  • Social Media ManagerFreelance / Project

    Cairospots

    Jun 2019 - Feb 2020 -8 months

    Egypt , Cairo

    • Job Details:• Increased customer engagement through social media • Writing articles for Cairo Spots Website (www.cairospots.com) • Extracting & generating topics & creative for the potential press to be published • Managing Cairo Spots Social Media Channels by creative copywriting, posting videos and photo albums, monitoring competitors to other online publications • Moderating all conversations on Social Media (comments & messages)
  • Senior Social Media SpecialistFull Time

    Cairo West Publications

    May 2019 - Jul 2019 -2 months

    Egypt , Cairo

    • Job Details:Executed daily tasks on all social media channels as per the monthly editorial calendars • Caption writing and scheduling posts for Cairo West Publications and Cairo Pulse's Facebook and Instagram • Worked with the Marketing department on attending client meetings to pitch the CWP channel as a viable space for digital and print advertising • Attended and covered live PR and Media Sponsorship events per rotating calendar with other digital team members • Attended events as required by Managing Editor and collecting both written
  • Account ExecutiveFull Time

    GetSircles

    Sep 2018 - Jan 2019 -4 months

    Egypt , Cairo

    • Job Details:• Developed campaigns, led the design and tracked results • Worked with the marketing department to create targeted advertising strategies for key customer demographics • Handled all production and digital media services and social media moderation for local and global brands within a global agency such as Samsung, L'Oreal Paris, Wowdesk, Regina Pasta, Razz Cakes, Grip 'n Climb • Basic knowledge of social media analytics such as Social Bakers, Hootsuite, Schedugram, TweetDeck, ZOHO • Managed and supervised all creative visual direction for localizing content while maintaining key brand image and tonality in Egypt & MENA Region
  • Education

    • BCIS in Media

      American university in Dubai

      Jan 2018 

    Achievements

    Executive Producer For a Graduation Film Project

    Skills

    • Social Media
    • Social Media
    • Digital Marketing
    • Copywriting
    • Digital Campaigns
    • Public Relations (PR)

    Languages

    • English

      Fluent
    • Arabic

      Advanced

    Training & Certifications

    • Sports Marketing

      7 Agency·2017
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