Nada Mahmoud

Product OwnerFull Time

• Job Details:Leading end-to-end delivery of loyalty and engagement solutions for top clients across telecom (Vodafone, Orange Jordan), FMCG (Coca-Cola, Pepsi KSA), banking (CIB, NBE), and retail (Baraka, WayUp Sports). Managing high-scale projects serving up to 150M users, defining campaign logic, segmentation strategies, and tailored reward models for industry-specific needs. Leading requirements gathering, prioritizing features, and designing user journeys and experiences across mobile and web platforms. Building secure financial redemption flows for banking and telecom, and developing pricing models for retail loyalty programs. Overseeing integrations with coupon, loyalty engines and e-commerce platforms, reducing time-to-market by 30% and maintaining strong stakeholder alignment.

Product Manager & Market Research ConsultantFreelance / Project

• Job Details:Designed a custom business management tool for a printing press, improving workflow efficiency by 15x. Led market research for a Saudi restaurant app, contributing to an 18% increase in customer satisfaction post-launch. Developed a competitive positioning strategy for an e-commerce startup, uncovering market gaps and growth opportunities.

Product ManagerFull Time

• Job Details:Delivered a resident services platform for Talaat Moustafa compounds, improving service request handling and user feedback flow, and initiated the design of a dedicated community engagement app. Defined the product roadmap for a facility management system under Majid Al Futtaim, focused on streamlining mall operations and tenant support. Shaped the UX and feature structure of an omni-channel retail system to unify in-store and online customer experiences.