Nada Ahmed Abdelkader
Front Line Manager @genpact Egypt - Snapchat Team at Genpact
Sheikh Zayed, Giza, EgyptWork Experience
Front Line Manager @genpact Egypt - Snapchat TeamFull Time
- Job Details:Lead and manage a team of up to 20 employees, overseeing daily operations for ad media on Snapchat. Played a key role in launching and scaling the project from its pilot phase, achieving KPI over performance within three months in both Cairo and North America. Act as the primary liaison between the client and team leaders, facilitating communication and alignment. Conduct weekly business reviews (WBR) with the client, presenting performance insights and strategic recommendations. Provide mentorship and career development support to team members, fostering growth and engagement. Collaborate with the analytics team to develop weekly strategies and action plans to identify gaps and drive performance.
Brand ManagerFull Time
giftopiia
Jan 2021 - Sep 2022 -1 yr, 8 months
Egypt , Cairo
- Job Details:Managing the marketing department by overseeing branding, advertising promotional campaigns, marketing strategies and trends. Developing and managing the marketing department's budget. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Analyzing market trends and preparing forecasts. Evaluating and optimizing marketing and pricing strategies. Preparing and presenting quarterly and annual reports to senior management and Evaluating and optimizing marketing and pricing strategies.
Head of TACtical TeamFull Time
The App Concept
Nov 2019 - Dec 2020 -1 yr, 1 month
Egypt , Alexandria
- Job Details:Responsible of four teams: [Strategies & data Team - Creative Team - Marketing Team - SOS Teams] by developing best practices to achieve department goals. Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts). Maximize company profits by landing new accounts through conducting pitches and strategy development. Collaborate with business developers to identify and grow opportunities within the territory
Associate Creative DirectorFull Time
The App Concept
Sep 2018 - Nov 2019 -1 yr, 2 months
Egypt , Alexandria
- Job Details:Show leadership in executing fresh, innovative concepts that enhance response strategies and achieve client objectives. Work with Creative Directors, senior team members and client teams to create appropriate, workable ways to express and enhance the client’s communication needs and achieve key strategic initiatives. Guide teams through creative concept, execution and delivery in accordance with departmental processes, reporting back to Creative Director & Art Director.
Education
Business Administration in Business Administration
Arab Academy for Science, Technology and Maritime TransportJan 2013 - Jan 2017 - 4 yr
High School - Thanaweya Amma
Sainte Jeanne AntideJan 2013
Activities
President Student Union at Arab academy for science and technology
Volunteering
Oct 2015 - Jul 2017 -1 year, 9 months
Achievements
Genpact | Driving Growth & Scaling Success | Successor of Snapchat SCS in MENA Earned three professional certifications (FLM LTM, TTT, and BUILD in Customer Care), strengthening leadership and coaching skills. Led the project’s growth from a pilot phase to a team of 100+ , driving its expansion to North America after exceeding KPIs within three months. Contributed to developing SOPs, strategies, and glide paths, helping achieve revenue targets in Q3 2024. Managed the top-ranked team in KPIs for 12 consecutive months and mentored team members, leading to two promotions to Team Leader roles. Focused on performance improvement, helping underperforming members become top ranked in KPIs. ———- Brand Development: giftopiia.com Brand building for giftopiia.com starting with the name, concept, ideation and products to the heavy marketing awareness & PR campaigns. Currently the brand is achieving set OKRs and ROI more than projected.
Skills
- Computer Skills
- social media specialist
- Presentation Skills
- Marketing Campaigns
- Digital Marketing
- E-Marketing
- Microsoft Excel
- Adobe illustrator
- Marketing Research
- Adobe Photoshop
Languages
Arabic
FluentEnglish
AdvancedFrench
Intermediate
Training & Certifications
FLM LTM
Genpact·2023Fundamentals of digital marketing
Google Garage·2020