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Nada Ahmed Abdelkader

Front Line Manager @genpact Egypt - Snapchat Team at Genpact

Sheikh Zayed, Giza, Egypt

Work Experience

  • Front Line Manager @genpact Egypt - Snapchat TeamFull Time

    Genpact

    Oct 2022 - Present -2 yrs, 11 months

    Egypt , Cairo

    • Job Details:Lead and manage a team of up to 20 employees, overseeing daily operations for ad media on Snapchat. Played a key role in launching and scaling the project from its pilot phase, achieving KPI over performance within three months in both Cairo and North America. Act as the primary liaison between the client and team leaders, facilitating communication and alignment. Conduct weekly business reviews (WBR) with the client, presenting performance insights and strategic recommendations. Provide mentorship and career development support to team members, fostering growth and engagement. Collaborate with the analytics team to develop weekly strategies and action plans to identify gaps and drive performance.
  • Brand ManagerFull Time

    giftopiia

    Jan 2021 - Sep 2022 -1 yr, 8 months

    Egypt , Cairo

    • Job Details:Managing the marketing department by overseeing branding, advertising promotional campaigns, marketing strategies and trends. Developing and managing the marketing department's budget. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Analyzing market trends and preparing forecasts. Evaluating and optimizing marketing and pricing strategies. Preparing and presenting quarterly and annual reports to senior management and Evaluating and optimizing marketing and pricing strategies.
  • Head of TACtical TeamFull Time

    The App Concept

    Nov 2019 - Dec 2020 -1 yr, 1 month

    Egypt , Alexandria

    • Job Details:Responsible of four teams: [Strategies & data Team - Creative Team - Marketing Team - SOS Teams] by developing best practices to achieve department goals. Forecast and track key account metrics (e.g. quarterly sales results and annual forecasts). Maximize company profits by landing new accounts through conducting pitches and strategy development. Collaborate with business developers to identify and grow opportunities within the territory
  • Associate Creative DirectorFull Time

    The App Concept

    Sep 2018 - Nov 2019 -1 yr, 2 months

    Egypt , Alexandria

    • Job Details:Show leadership in executing fresh, innovative concepts that enhance response strategies and achieve client objectives. Work with Creative Directors, senior team members and client teams to create appropriate, workable ways to express and enhance the client’s communication needs and achieve key strategic initiatives. Guide teams through creative concept, execution and delivery in accordance with departmental processes, reporting back to Creative Director & Art Director.
  • Education

    • Business Administration in Business Administration

      Arab Academy for Science, Technology and Maritime Transport

      Jan 2013 - Jan 2017 - 4 yr

    • High School - Thanaweya Amma

      Sainte Jeanne Antide

      Jan 2013 

    Activities

    • President Student Union at Arab academy for science and technology

      Volunteering

      Oct 2015 - Jul 2017 -1 year, 9 months

    Achievements

    Genpact | Driving Growth & Scaling Success | Successor of Snapchat SCS in MENA Earned three professional certifications (FLM LTM, TTT, and BUILD in Customer Care), strengthening leadership and coaching skills. Led the project’s growth from a pilot phase to a team of 100+ , driving its expansion to North America after exceeding KPIs within three months. Contributed to developing SOPs, strategies, and glide paths, helping achieve revenue targets in Q3 2024. Managed the top-ranked team in KPIs for 12 consecutive months and mentored team members, leading to two promotions to Team Leader roles. Focused on performance improvement, helping underperforming members become top ranked in KPIs. ———- Brand Development: giftopiia.com Brand building for giftopiia.com starting with the name, concept, ideation and products to the heavy marketing awareness & PR campaigns. Currently the brand is achieving set OKRs and ROI more than projected.

    Skills

    • Computer Skills
    • social media specialist
    • Presentation Skills
    • Marketing Campaigns
    • Digital Marketing
    • E-Marketing
    • Microsoft Excel
    • Adobe illustrator
    • Marketing Research
    • Adobe Photoshop
    View More

    Languages

    • Arabic

      Fluent
    • English

      Advanced
    • French

      Intermediate

    Training & Certifications

    • FLM LTM

      Genpact·2023
    • Fundamentals of digital marketing

      Google Garage·2020
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