Basic Info

Mohamed Goneam

7 years

Cairo, Egypt

Bachelor's Degree

Experienced

Work Experience

Creative Director at ADMS agency

Experience Details

Creative Director

Administration, Creative/Design/Art, Operations/Management

Senior Management (e.g. VP, CEO)

Lead and execute integrated digital marketing campaigns from
concept to execution, assessing ROI and KPI's across all digital
channels. Brainstorm new and creative growth strategies. Identify
trends and insights, and optimize spend and performance based on
the analysis. Evaluate end-to-end customer experience across
multiple channels, customer touch points and emerging technologies.
Plan, execute and measure experiments and conversion tests.
Collaborate with internal/external teams, agencies and other vendor
partners. Provide thought leadership and perspective for adoption
where appropriate.


Company Details

ADMS agency

Cairo, Egypt

1-10 employees

Marketing and Advertising

http://www.admsagency.com

Mar 2013 to present (4 years 10 months)
Senior Digital Marketer at Plena Group

Experience Details

Senior Digital Marketer

Creative/Design/Art, Marketing/PR/Advertising , Project/Program Management

Experienced (Non-Manager)

Plan, implement, measure, optimize, manage and report performance
of all digital marketing strategies, assessing ROI and KPI's across all
digital channels. Plan and execute all web, SEM, email, social media
and display advertising campaigns. Design, develop and manage
websites-landing pages and optimize for search engines and improve
conversion rate. Design marketing and advertising materials. Develop
and maintain online brand presence and increase awareness in Egypt.


Company Details

Plena Group (multinational)

Cairo, Egypt

More than 1000 employees

Manufacturing, Information Technology Services, Marketing and Advertising

www.plena-group.com

Dec 2015 to Oct 2016 (10 months)
Digital Marketing Director at Computek International

Experience Details

Digital Marketing Director

Creative/Design/Art, Marketing/PR/Advertising

Experienced (Non-Manager)

Plan, implement, measure, optimize, manage and report performance
of all digital marketing strategies, assessing ROI and KPI's across all
digital channels. Plan and execute all web, SEM, email, social media
and display advertising campaigns. Design, develop and manage
websites-landing pages and optimize for search engines, user funnels
and improve conversion rate. Design marketing and advertising
materials. Develop and maintain online brand presence and increase
awareness in Middle East.


Company Details

Computek International

Giza, Egypt

101-500 employees

Information Technology Services, Computer Software, Information Technology Services

http://computek.com.eg

Feb 2013 to May 2016 (3 years 3 months)
Digital Marketing Director at Monginis

Experience Details

Digital Marketing Director

Marketing/PR/Advertising , Sales/Retail

Experienced (Non-Manager)

Plan, implement, measure, optimize and report performance of
search engine optimization, social media, email, content marketing
strategies, assessing ROI and KPI's. Plan and execute all web, SEM,
email, SMS, social media and display advertising campaigns. Boost
website traffic, increase conversion rate, user funnels, increase online
orders, speed-up operational process. Big data analysis and maintain
online brand presence in Egypt and Middle East.


Company Details

Monginis (multinational)

Giza, Egypt

501-1000 employees

FMCG, Food and Beverage Production

http://monginisbakery.com/

May 2015 to Nov 2015 (6 months)
Digital Marketing Executive at Raya Trade

Experience Details

Digital Marketing Executive

Marketing/PR/Advertising

Experienced (Non-Manager)

Develop, implement, measure, optimize, manage and report
performance of all digital marketing strategies, assessing ROI and KPI's
across all digital channels. Plan and execute all web, SEM, email, social
media and display advertising campaigns. Manage all social media
accounts. Optimize website for search engines, user funnels and
increase online orders, speed-up operational process. Big data analysis
and maintain online brand presence in Egypt.


Company Details

Raya Trade

Cairo, Egypt

More than 1000 employees

Retail, Electronics and Semiconductors

http://rayashop.com/

Dec 2014 to Oct 2015 (10 months)
Digital Marketing Executive at Tabarak Holding

Experience Details

Digital Marketing Executive

Marketing/PR/Advertising , Administration

Experienced (Non-Manager)

Plan, implement, measure, optimize, manage and report performance of
all digital marketing strategies, assessing ROI and KPI's across all digital
channels. Plan and execute all web, SEM, email, SMS, social media and
display advertising campaigns. Design, develop and manage
websites-landing pages and optimize for search engines, optimize user
funnels and improve conversion rate. Develop and maintain online brand
presence and increase awareness in Egypt and Middle East.


Company Details

Tabarak Holding

Cairo, Egypt

501-1000 employees

Real Estate/Property Management

www.tabarakholding.com

May 2013 to Nov 2014 (1 year 6 months)
Digital Marketing Specialist at World Avenues

Experience Details

Digital Marketing Specialist

Marketing/PR/Advertising , Creative/Design/Art

Entry Level

Develop, implement, measure, optimize, manage and report
performance of all digital marketing strategies, assessing ROI and KPI's.
Plan and execute all web, SEM, email, social media and display
advertising campaigns. Manage websites, optimize for search engines
and update content to improve conversion rate. Manage all social media
accounts. Design marketing materials. Increase brand awareness in
Middle East and Europe.


Company Details

World Avenues (multinational)

Cairo, Egypt

101-500 employees

Airlines/Aviation, Travel and Tourism, Hospitality/Hotels

http://world-avenues.com

Mar 2011 to Apr 2013 (2 years 1 month)

Achievements


Lead and execute integrated digital marketing campaigns from
concept to execution, assessing ROI and KPI's across all digital
channels. Brainstorm new and creative growth strategies.


Plan, implement, measure, optimize, manage and report performance
of all digital marketing strategies, assessing ROI and KPI's across all
digital channels. Plan and execute all web, SEM, email, social media
and display advertising campaigns.


Plan, implement, measure, optimize, manage and report performance
of all digital marketing strategies, assessing ROI and KPI's across all
digital channels. Plan and execute all web, SEM, email, social media
and display advertising campaigns.


Plan, implement, measure, optimize and report performance of
search engine optimization, social media, email, content marketing
strategies, assessing ROI and KPI's. Plan and execute all web, SEM,
email, SMS, social media and display advertising campaigns.


Develop, implement, measure, optimize, manage and report
performance of all digital marketing strategies, assessing ROI and KPI's
across all digital channels. Plan and execute all web, SEM, email, social
media and display advertising campaigns.


Plan, implement, measure, optimize, manage and report performance of
all digital marketing strategies, assessing ROI and KPI's across all digital
channels. Plan and execute all web, SEM, email, SMS, social media and
display advertising campaigns.


Increased my skills in digital marketing, graphic design with web design and gained more experiences in new industry, and assist company to achieve their goals with required performance.


Develop, implement, measure, optimize, manage and report performance of all digital marketing strategies, assessing ROI and KPI's. Plan and execute all web, SEM, email, social media and display advertising campaigns.

Education

BSc. Social work in Social Work

Education Details

BSc. Social work

Social Work

Higher Institute of Social work, Egypt

C / Good / 65 - 75%

Social Worker

N/A

Higher Institute of Social work
2005 - 2009
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Helwan Secondary School

Egypt

2005

C / Good / 65 - 75%

N/A

Helwan Secondary School
2005

Certifications

Adobe Photoshop
Feb 2011

Certificate details

Adobe Photoshop

Feb 2011

950 out of 1000

N/A

N/A

Adobe

N/A

Web design
Feb 2011

Certificate details

Web design

Feb 2011

N/A

N/A

N/A

Computek Certificate in Web design

N/A

Certificate details

Microsoft Unlimited Potential

Jan 2011

N/A

N/A

N/A

Microsoft

N/A

Certificate details

AUC English Language

Jan 2011

N/A

N/A

N/A

AUC

N/A

Google AdWords
Jun 2015

Certificate details

Google AdWords

Jun 2015

N/A

https://goo.gl/WMbDfU

N/A

Google

N/A

Google Analytics
Jun 2015

Certificate details

Google Analytics

Jun 2015

N/A

https://goo.gl/WMbDfU

N/A

Google

N/A

Training and Courses

Training/Course Details

Diploma in Web Design

Feb 2011

CompuTEK training center

• Adobe Photoshop CS5 • Adobe Dream Waver CS5 • Adobe Flash Professional CS5 • Swish Max • Hypertext markup language • Cascading style sheet • Basics of Java script

Training/Course Details

Training Course for Youth Graduates

Jan 2011

Abn-elwalid library

• Windows Seven • MS Office 2007 • Internet and windows live • English for Business • Soft skills

Training/Course Details

English language

Jan 2011

Maadi library

American English language "general course tell level 8".

Jobseeker photo

Profile Skills and Keywords

AUC English LanguageAdministrationAdobe AcrobatAdobe After EffectAdobe DreamweaverAdobe IllustratorAdobe PhotoshopAirlinesAnalyticalArabicAviationBusiness DevelopmentCRO & User Funnels OptimizationCSS3Community DevelopmentComputer SoftwareContent Management SystemCreativeCreative DirectorDesignDigital Advertising TechniquesDigital BrandingDigital MarketingDigital Marketing AppsDigital Marketing DirectorDigital Marketing ExecutiveDigital Marketing SpecialistDigital Technologies & StrategiesDiploma In Web DesignDisplay AdvertisingEcommerce Tools & SolutionsElectronics And SemiconductorsEmail & SMS MarketingEnglishEnglish LanguageFMCGFTP ProgramsFood And Beverage ProductionGoogle AdWordsGoogle AnalyticsGraphic Design (2D)HTML5HospitalityHotelsInformation Technology ServicesInstrument Conversion PointsJavaScriptJoomlaLead Generation & Data MiningLeaderLinuxMagentoManagementManufacturingMarketingMarketing And AdvertisingMarketing Automation AppsMicrosoft OfficeMicrosoft Unlimited PotentialMicrosoft WindowsMobile MarketingMonginisOnline Reputation ManagementPay Per Click (PPC) ManagementPlannerPlena GroupProgram ManagementProjectProject ManagementProperty ManagementReal EstateResearch, Analytics & ReportingRetailSEO ToolsSalesSearch Engine Optimization & MarketingSenior Digital MarketerSocial Media Marketing & ManagementSocial Media ToolsSocial WorkSoftware & Web ScriptsTeam & Project ManagementTeam PlayerTeam, Project & Client ToolsTraining Course For Youth GraduatesTravel And TourismWeb & Design TechnologiesWeb Apps For MarketingWeb DesignWebsites Analysis & MonitoringWebsites Design & DevelopmentWordPressWorld Avenues

Self-assesed Skills

Languages

English

English

: Advanced

: Advanced

: Advanced

: Advanced

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

Tools and Technologies

Joomla

Joomla

: Expert

: Extreme - I love it!

:

3-5 years

WordPress

WordPress

: Expert

: Extreme - I love it!

:

3-5 years

Microsoft Windows

Microsoft Windows

: Expert

: Extreme - I love it!

:

More than 7 years

Digital Marketing Apps

Digital Marketing Apps

: Expert

: Extreme - I love it!

:

More than 7 years

SEO Tools

SEO Tools

: Expert

: Extreme - I love it!

:

3-5 years

Social Media Tools

Social Media Tools

: Expert

: Extreme - I love it!

:

3-5 years

Team, Project & Client Tools

Team, Project & Client Tools

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Acrobat

Adobe Acrobat

: Expert

: Extreme - I love it!

:

5-7 years

FTP Programs

FTP Programs

: Expert

: Extreme - I love it!

:

5-7 years

Web Apps For Marketing

Web Apps For Marketing

: Expert

: Extreme - I love it!

:

3-5 years

Microsoft Office

Microsoft Office

: Expert

: Extreme - I love it!

:

More than 7 years

HTML5

HTML5

: Advanced

: Extreme - I love it!

:

1-3 years

CSS3

CSS3

: Advanced

: Extreme - I love it!

:

1-3 years

javaScript

javaScript

: Advanced

: Extreme - I love it!

:

3-5 years

Adobe Photoshop

Adobe Photoshop

: Advanced

: Extreme - I love it!

:

5-7 years

Adobe Illustrator

Adobe Illustrator

: Advanced

: Extreme - I love it!

:

3-5 years

Adobe Dreamweaver

Adobe Dreamweaver

: Advanced

: Extreme - I love it!

:

3-5 years

Magento

Magento

: Intermediate

: Extreme - I love it!

:

1-3 years

Linux

Linux

: Beginner

: Extreme - I love it!

:

1-3 years

Adobe After Effect

Adobe After Effect

: Beginner

: Extreme - I love it!

:

1-3 years

Fields of Expertise

Digital Branding

Digital Branding

: Expert

: Extreme - I love it!

:

3-5 years

Digital Marketing

Digital Marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Online Reputation Management

Online Reputation Management

: Expert

: Extreme - I love it!

:

3-5 years

Lead Generation & Data Mining

Lead Generation & Data Mining

: Expert

: Extreme - I love it!

:

3-5 years

CRO & User Funnels Optimization

CRO & User Funnels Optimization

: Expert

: Extreme - I love it!

:

3-5 years

Research, Analytics & Reporting

Research, Analytics & Reporting

: Expert

: Extreme - I love it!

:

3-5 years

Graphic design (2D)

Graphic design (2D)

: Expert

: Extreme - I love it!

:

5-7 years

Display advertising

Display advertising

: Expert

: Extreme - I love it!

:

More than 7 years

Social media marketing & management

Social media marketing & management

: Expert

: Extreme - I love it!

:

More than 7 years

Search engine optimization & marketing

Search engine optimization & marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Websites design & development

Websites design & development

: Expert

: Extreme - I love it!

:

More than 7 years

Websites analysis & monitoring

Websites analysis & monitoring

: Expert

: Extreme - I love it!

:

More than 7 years

Ecommerce tools & solutions

Ecommerce tools & solutions

: Expert

: Extreme - I love it!

:

5-7 years

Email & SMS marketing

Email & SMS marketing

: Expert

: Extreme - I love it!

:

More than 7 years

Pay Per Click (PPC) Management

Pay Per Click (PPC) Management

: Expert

: Extreme - I love it!

:

More than 7 years

Mobile Marketing

Mobile Marketing

: Expert

: Extreme - I love it!

:

3-5 years

Project management

Project management

: Advanced

: Extreme - I love it!

:

3-5 years

Business development

Business development

: Advanced

: Extreme - I love it!

:

3-5 years

Community development

Community development

: Advanced

: Extreme - I love it!

:

3-5 years

Key Skills

Analytical, Leader, Planner, Creative, Team Player

I’m looking for work, please share my profile…

Get Your own Wuzzuf Profile Now !

Employer? If you're representing an organization or an enterprise, Signup here for FREE to see Mohamed's full profile and find more great talent and professionals to join your team.