
MennatAllah Yahia Homaid
Senior Communication Assistant at UN Organization for Migration (IOM)
Sheikh Zayed, Giza, EgyptWork Experience
Community & Feedback Mechanism AssistantFull Time
International Organization for Migration (IOM)
Mar 2021 - Apr 2021 -1 month
- Job Details: Fostered positive community engagement through responding to their concerns through various contact channels. Monitored the social media comments and direct messages to gather feedback, address issues and respond to inquiries on daily bases while maintaining confidentiality and compliance with professional guidelines. Prepared detailed analytic reports for the senior management, documenting community engagement and feedback mechanisms.
Senior Communication AssistantFull Time
UN Organization for Migration (IOM)
Aug 2019 - Present -6 yrs, 1 month
Yemen , Sanaa
- Job Details: Develop and create original, compelling content including stories, press releases, articles, and video scripts in English and Arabic to showcase the organization's work, values, and mission. Conduct interviews with beneficiaries and collaborate with internal teams to gather insights and develop content. Lead copywriting, proofreading, and editing of materials for external publication, ensuring clarity, accuracy, cultural sensitivity, and alignment with key messaging and in-house style guidelines. Create innovative social media content and adapt it for each platform, ensuring consistency across platforms. Manage social media platforms using content management tools, optimizing content for target audiences to increase follower engagement. Analyze content performance metrics and implement strategies to improve effectiveness. Generate content ideas and collaborate with the creative team to develop new, appealing content and follow up trends. Author and publish SEO-optimized content, incorporating relevant tags and keywords, on the organization’s website. Collaborate with the design team to enhance visual appeal, including images and charts and improve content readability. Develop and implement content guidelines to maintain high quality standards and train team members. Monitor media outlets as well as social media conversation and community forms to identify potential issues that may affect the organization’s image and address them immediately. Collaborate with media agencies for media coverages to develop stories, photo packages and videos in hard-to-reach areas.
Freelance Translator & EditorFreelance / Project
Gabreeze Studios
Mar 2019 - Aug 2019 -5 months
- Job Details: Delivered translation, proofreading, and editing services for international organizations and commercial companies, ensuring high standards of accuracy and attention to detail. Created bilingual subtitles and scripts for video interviews, and transcribed audio content, ensuring clarity and consistency across multiple languages. Collaborated with content teams to refine and localize copy for diverse audiences, consistently meeting tight deadlines. Produced engaging and culturally relevant content tailored to specific target markets.
Assistant Project ManagerFull Time
Tawteen Foundation for Sustainable Development, Sana’a, Yemen
Jan 2018 - Aug 2019 -1 yr, 7 months
Yemen , Sanaa
- Job Details: Led project coordination with stakeholders and sponsors, ensuring alignment with strategic objectives, and conducted media coverage evaluation and campaign effectiveness assessment. Directed team activities, monitored performance, and resolved operational challenges to maintain project timelines and budgets. Drafted reports, proposals, and maintained comprehensive project documentation. Foster and sustain media relationships to enhance and uphold the organization's positive image. Evaluated media coverage and assessed the effectiveness of communication campaigns to inform strategic adjustments.
Education
Bachelor's Degree in Bachelor's degree in Graphic design & Digital media (Hons.)
Universiti Teknologi MARA (UiTM)Jan 2004 - Jan 2009 - 5 yr
Achievements
Conducted bilingual media workshops for journalists, resulting in a 40% increase in media coverage of migrant issues. Produced over 100+ original, high-quality stories, news articles, and social media posts, increasing website traffic and expanding the organization's reach. Established IOM Yemen’s media list, cultivating robust journalist relationships to bolster organizational visibility. Grew the organization's social media following, reaching 28K+ Facebook and 25.5K+ Twitter followers by identifying and addressing content gaps. Led over 70+ successful advocacy and fundraising strategic social media and digital campaigns, proven by the analytics tools and campaign analysis. Developed workflow guidelines, enhancing efficiency within the communications department. Led successful advocacy and fundraising campaigns, contributing to strategic organizational goals. Managed and mitigated issues from negative campaigns, safeguarding organizational reputation reducing ne
Skills
- Content Writing
- Content Editing
- Content Creation
- Creative Writing
- Proofreading
- Social Media Strategy
- Copywriting
- Digital Marketing
- Image Editing
- Adobe Photoshop
Languages
English
FluentArabic
Fluent
Training & Certifications
Regional Media Workshop for Journalists on Irregular Migration and Trafficking in Persons
IOM - Cairo·2022News Writing: The Art of Storytelling
Thomson Foundation·2022Communication for Development (C4D)
IOM·2021The Power of Word and Thought
Emara Academy·2018Effective Communication
Exceed Language Center·2015