
Medhat Mahmoud Salah El Din Nagi
Communication, Marketing, Customer Experience, and Business Operations
Sheraton, Cairo, EgyptWork Experience
Head of Communication, Marketing and Customer ExperienceFull Time
WEH - Watany Eye Hospitals
Dec 2021 - Present -3 yrs, 7 months
Egypt , Cairo
- Job Details:- Ensure our brand message is solid and consistent across all channels and marketing efforts (like events, email campaigns, website, and promotional material) - Analyze consumer behavior and determine customer personas. - Identify opportunities to reach new market segments and expand market share. - Craft quarterly and annual hiring plans - Monitor competition (acquisitions, pricing changes, and new products and features) - Coordinate sales and marketing efforts to boost brand awareness. - Participate in the quarterly and annual planning of company objectives. organize, plan, and monitor a company’s customer service department to ensure optimized interaction between a company and its clients, developing and implementing strategies useful in improving customer relationships, dedication, and satisfaction. - Overseeing the implementation of both internal and external communication strategies. Unifying the internal and external communication to reach customer experience excellence (CXX) includes managing external communication channels like social media platforms, company websites, and media relations, writing copy for company corporate profiles, newsletters, or memos, and adhering to a company’s brand by publishing content and marketing materials. - Responsible for organizational and creative tasks to standardize and improve the communication efforts of the organization. - Leading all Marketing Communication activities.
Social Media Marketing ManagerFull Time
United Electronics Company - eXtra
Sep 2017 - Jan 2020 -2 yrs, 4 months
Saudi Arabia , Khobar
- Job Details:- Managing the social media marketing strategy for eXtra (United Electronics Co.) - Creates marketing and social media campaigns, including budget planning, content ideation and implementation. -Ensures brand consistency in marketing and social media messages by working with various company departments -Grows and expands company social media presence into new social media platforms, plus increases presence -Researchers and monitors the activity of company competitors, monitor progress using web analytic tools -Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies.
Team Leader, Social Media & Online, Customer CareFull Time
Vodafone Egypt Telecommunications S.A.E.,
Oct 2012 - Present -12 yrs, 9 months
Egypt , Cairo
- Job Details:Generating / maintaining a presence on social media sites, building an audience through campaigns, ads and updates - Ensure the proper engagement of Vodafone’s Customers in relation to the company’s objectives and deliverables through the different social media channels - Plan, manage and follow-up on Vodafone Egypt official fan page on Facebook as well as design, organize and execute the fan page plans, events and activities - Handle self-help Activities across all self-help channels (IVR, USSD, web self care…etc) as products by providing world class experience to our customers and at the same time meet the Company directives. - Develop, facilitate and communicate VF Services across all self-help channels to ensure best knowledge delivery to customer care staff.
Leader, Credit Audit, Credit Management Full Time
Vodafone Egypt Telecommunications S.A.E.,
Apr 2012 - Oct 2012 -6 months
Egypt , Cairo
- Job Details:Detect, monitor, report and prevent most common and impactful on telecom industry - Promoting risk/fraud culture across company - Act as first line defense for company bad debt - Do the needed investigations and health checks/Audit to safeguard the company from any fraudulent behaviors/activities - Involved in the fraud review of several new products and services, and assist in the creating of reports for reconciliation and analysis - Analyze the suspected fraud cases and conduct the needed fraud investigation including visits to the account locations to ensure that fraud controls are in their place - Understand the fraud roles and responsibilities and participate positively in combating all fraud types
Education
Certified Professional Digital Marketing in Professional Digital Marketing | Marketing Diploma
DMI - Digital Marketing InstituteJan 2016 - Jan 2018 - 2 yr
Technical Diploma in Certified System Analyst
International College For Languages and Translation (ICL)Jan 2001 - Jan 2002 - 1 Year
Technical Diploma in Microsoft Office Applications Package (ICDL),
Microsoft Certified TrainerJan 2000 - Jan 2001 - 1 Year
LL.M., in International Trade Arbitration
Ain Shams University (ASU)Jan 1999 - Jan 2000 - 1 Year
Achievements
o +67% Sales Revenue Growth: Achieved within 18 months through data-driven marketing strategies and customer-centric operational improvements. o +79% Improvement in Customer Metrics (TNPS/CSAT): Redesigned customer journeys and implemented loyalty programs, delivering results within 16 months. o +158% Online Traffic Surge: Drove growth via digital marketing innovation, SEO/SEM optimization, and high-impact social media campaigns within 12 months. o Built World-Class Customer Experience Teams: Established teams from inception, integrating social media, analytics, and omnichannel engagement to foster brand loyalty within 6 months. o Spearheaded Cross-Departmental Initiatives: Streamlined operations, reduced costs, and enhanced organizational service delivery.
Skills
- Excellent communication and presentation skills both in Arabic and English. - Excellent command of Microsoft applications - Creative thinker & self motivated. - Excellent command of written and spoken English. - Talented in creating hype, cheers and joy
- MS Excel
- MS Access
- MS Word
- MS PowerPoint
- MS Outlook
- MS FrontPage
- Microsoft Project
- Adobe Photoshop
- Adobe illustrator
Languages
Arabic
FluentEnglish
Fluent
Training & Certifications
Customer Service Management (CCSM)
Institute of Management Development (IMD)·2013Certified Manager (CM)
Institute of Certified Professional Managers (ICPM)·2012Internal Audit and Control
HPA Training Institute ·2009Personal Development
HPA Training Institute ·2008Sales and Customer Service
HPA Training Institute ·2007Public Relations: Protocols and Ceremonies Art.
2006Communication Skills, Time Management and work under Stress.
Team Misr Engineering & Management Consultants·2005How to Communicate with Diplomacy & Tact
Dale Carnegie® Training Egypt·2004Sales and Customer Service Diploma
2003Public Relations
Team Misr Engineering & Management Consultants·2002Internal Audit Skills, Fraud and Embezzlement Detection & prevention
HPA Training Institute Egypt·2002Marketing & Sales
The Future Generation Foundation (FGF)·2001Basic Business Skills Acquisition
2001