Marwa El Zanaty

Marketing ManagerFull Time

Direct Marketing Section HeadFull Time

Marketing SupervisorFull Time

• Job Details:• Increases, updates and maintains BI-Technologies’ database for effective communications and market segmentation; • Co-ordinates with different departments in the organization that needs to be updated regularly with the latest information from the marketing database (Distribution channels, Marketing communication, Public relations, Research and development) for planning and decision support; • Undertakes different product demonstration for a variety of companies with a different scope of activities; • Participates directly in PR and product promotional campaigns via phone calls, faxes, and direct mail. • Is responsible for launching clients’ campaigns to provide the latest innovations to all our clients at the same time increase sales; • Probes and segments existing and potential clients, gathers more information, and public opinions to provide and assist sales campaigns with best guidance in formulating their messages; • Is responsible for arranging receptions, seminars, focus groups, or any other form that would contribute to evaluating public opinions; • Handles editorial, articles, press releases, news letters, press kit, and establishes personal channels through which these tools can be best utilized and have a direct impact; • Handles different PR activities prior to Trade shows and other special events to provide necessary coverage and publicity; • Handles “Giveaways” for special events or when the company is undertaking an important decision that might influence its activities for the upcoming period, like product launching …etc; • Takes full responsibility for the design and supervision of any advertising works internally and/or externally; • And designs and supervises the products promotional materials.