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Dina Ahmed Gad El Mawla

Marketing and Group Sales Manager.Events

Maadi, Cairo, Egypt

Work Experience

  • Marketing & Sales ManagerFull Time

    Exechon Enterprises LLC (A Lockheed Martin. Injaz. Tecgrant Joint Venture

    Oct 2016 - Apr 2019 -2 yrs, 6 months

    United Arab Emirates , Abu Dhabi

    • Job Details:Marketing & Sales Manager - Exechon Enterprises LLC (A Lockheed Martin. Injaz. Tecgrant Joint Venture (28 Sep. 2017 – 3 April 2017) Company : Due to financial cutback the Marketing department was eliminated. Job Title: Marketing and Sales Manager Department / division: Marketing and Sales Reports To: CEO, Exechon Enterprises LLC Job Description:  Managing all marketing for the company and activities within the marketing department.  Developing the marketing strategy for the company in line with company objectives.  Coordinating marketing campaigns with sales activities.  Set and organize Sales cold calls and meetings  Creation and publication of all marketing material in line with marketing plans.  Planning and implementing promotional campaigns.  In charge of and creating all Social Media platforms and website reorganization.  Manage and improve lead generation campaigns, measuring results.  Monitor and report on effectiveness of marketing communications.  Creating a wide range of different marketing materials.  Analysing potential strategic partner relationships for company marketing.  Prospect and market study and research for potential new clients.  Meet potential clients by growing, maintaining, and leveraging client network.  Identify potential clients, and the decision makers within the client organization.  Research and build relationships with new clients.  Set up meetings between client decision makers and company’s practice leaders/Principals.  Plan approaches and pitches. * Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives.  Work with technical staff and other internal colleagues to meet customer needs.  Arrange and participate in internal and external client debriefs.  Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.  Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales.  Knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators.
  • Tamouh - Wadi Adventure Al Ain – (Water Park) (9 Feb. 2011 – 20 May 2011)Full Time

    Tamouh - Wadi Adventure Al Ain – (Water Park)

    Feb 2011 - May 2011 -3 months

    United Arab Emirates , Al Ain

    • Job Details:Job Title: Marketing and Group Sales Manager Department / division: Marketing and Group Sales Manager Reports To: Director of Operations SC, General Manager Wadi Adventure (Senior Management) Job Description:  Under the direction of the facility General Manager, the Marketing and Group Sales Manager will assist with all pre-opening as well as ongoing operational Marketing, PR and Group Sales activities of the facility.  Acting as Marketing Liaison for entire operation. Pre opening and grand opening media coordination.  Guest feedback set up, monitoring and distribution. VIP program and guide program.  Supports and communicates a vision for the operation.  Develop the brand awareness of the services, venue, and entertainment.  Compose press releases for the express purpose of marketing the Wadi Adventure..  Create and execute radio/television partnership promotions for special events and celebrity appearances.  Maintain and update media mailing lists for press releases and community leader lists as required.  Ensure that only corporate specified and approved logos, colors, keywords, typeface, and imagery are used exclusively and without exception.  Build cooperative and productive relationships with internal business partners and external vendors.  Provide support with budget planning and management of department budget and resources.  Provide input and direction for marketing strategies.  Implement and maintain an effective format and interesting content of the website.  Support tours for groups, events, parties.  Host “mixer’ events for industry personnel. Preparing Menus for venues  Develop menu packages for group sales and corporate.  Develop Team Building programs, birthday package programs  Develop associations with tour operators, groups associations  Forecast and plan date-specific affairs (National Day, Eid, etc...)  Market the restaurant/meeting rooms for banquet and group sales including but not limited to trade shows, with professional associations, and to tour companies.  Develop cross-promotions and cooperative local campaigns.  Develop marketing collateral such as brochures, flyers, giveaways, and signage for general restaurant promotion and about specific events as scheduled.  Attain memberships for networking purposes.  Overview of management process for social websites and the venues online image  Coach direct sales team to achieve targeted revenue goals and budgeted footfall for the venue  Individual goals and target setting for all sales and marketing team members  Ensure that all Venue specific documentation is carried out to company standards  Set personal and team targets for client meetings and contact calls on a monthly basis, to be reviewed and tracked against budgeted targets.  Recruit, train, and supervise volunteers for special events.  Manage budgets, training schedules, and team members’ reviews.  Ensure proper training and documentation of team members.  Ensure the safety of customers, team members and that company assets are protected.  Participate with industry trade shows as required.  Perform other related duties as may be assigned by the Director of Operations SC, General Manager Wadi Adventure.
  • Events Projects Consultant (Contract) Temporary Engagement by DGR Management and Consultancy; to perform the following duties in the organization of Events.Full Time

    DGR Management and Consultancy – Dubai & Abu Dhabi – U.A.E

    Oct 2010 - Nov 2010 -1 month

    United Arab Emirates , Abu Dhabi

    • Job Details:Events Projects Consultant (Contract) Temporary Engagement by DGR Management and Consultancy; to perform the following duties in the organization of Events.  Answering to Owners/General Manager  Preparing the event & developing the event theme.  Prepare presentation & schedule details of the Event.  Selecting event venue/sites & establishing contact & reservations for event locations  Logistic Arrangements (Hotels Booking, Flight Booking, Transportation, Choosing Venues)  Setup & attend meeting of possible Event partners & sponsors.  Public Relations with Clubs and Sponsors  Getting all the approvals in order to arrange the event, in collaboration and with the support of DGR Management and Consultancy.  Relations with Media (TV and Newspaper), in order to promote and inform the public about the event.  Prepare reports on Market research on event.  Effectively arranging the décor & settings with venue contacts  Liaising with the client to ensure that the event is successful  Maintain & build new clients for the company  Maintain & build contact data base for (Talent, Event Technicians & all event support structure)  Structure a yearly event calendar.
  • General ManagerFull Time

    Italy Italy Yachts & Tourism Services Co. – Sharm El Sheikh – Egypt. February 2007 – February 2010 (3 years 1 month) Recreational Facilities and Services Industry

    Feb 2007 - Feb 2010 -3 yrs

    Egypt , South Sinai

    • Job Details:Italy Italy Yachts & Tourism Services Co. – Sharm El Sheikh – Egypt. February 2007 – February 2010 (3 years 1 month) Recreational Facilities and Services Industry - General Manager  Answering to Owner/CEO  Developed and nurtured excellent relationships with key accounts. Establish trust and rapport, and rebuild former relationships as well as establish a new, lucrative client base.  Performed extensive competitive analysis to identifying rival strategies; initiated counter-strategies and programs to surpass our competition. This resulted in sustained sales growth and increased market share.  In charge of all contracts & publicity in English & then translating them in Arabic.  Design packages for all the recreational activities of the center working with Power Point Presentation & Excel.  Graphic designing all marketing pamphlets & brochures.  Organization of Banquets & events.  Follow & report all Event issues from start to finish.  Monthly full Detail report to CEO on all departments.  Company Owner’s Assistant. Help build company organization structure, & maintain higher standards at all times  Due to my Marketing & Sales strategies the company grew a number of key clients that automatically allowed us to open 2 new outlets & have an increase of revenue up to 100% & enormously upgrade the company image by improving company services to keep our clients happy to work & receive our services.
  • Education

    •  Received TOEFL Exam in (1980) – U.S.A (Graded 555/600).  Attended University of Cincinnati – Ohio – USA for 2 years (1982/83), then transferred to the American University of Rome – Italy for 2 years. (1984/85)  Received B.A in Architecture Major (Turn in Architecture Major (Turn Key Projects)

      Institute Technique Superieur Fribourg – Switzerland.(1986)

      Jan 1986 - Jan 1986 - 0 Month

    • High School - American diploma

      Green Field College in Dubai, UAE (1979).

      Jan 1979 

    Skills

    Languages

    • Arabic

      Fluent
    • English

      Fluent
    • Italian

      Fluent

    Training & Certifications

    • Microsoft Office

      Nadia – Abu Dhabi ·1996
    • TOEFL

      1980
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