MG
Mai Gehad
Remote Digital Marketer at Compass Marketing Solutions LLC
Dakahlia, EgyptWork Experience
Compass Marketing Solutions LLC
May 2024 - Present -11 months
Egypt
- Job Details:Create comprehensive digital marketing plans aligned with client goals, including objectives, target audiences, channel selection, and budget allocation. Proficiently utilize various digital advertising platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Ads, Twitter Ads, Programmatic DSPs). Create, launch, and manage advertising campaigns across chosen platforms, ensuring accurate targeting, bidding strategies, and ad creatives. Define and implement precise audience targeting based on demographics, interests, behaviors, and custom data. Design and implement A/B tests on ad creatives, landing pages, and targeting parameters to optimize campaign performance. Continuously monitor campaign spending and adjust bids and allocations to maximize results within budget constraints. Analyze campaign performance data, identify trends, and generate insightful reports for clients, highlighting successes and areas for improvement. Evaluate the return on investment (ROI) of campaigns and implement strategies to improve profitability. Present campaign performance data and recommendations to clients in a clear and concise manner.
Cosmetics Tele Sales Representative
Al Fath Company
Sep 2023 - Mar 2024 -6 months
Egypt
- Job Details:Executed outbound calls and effectively managed inbound inquiries, consistently exceeding monthly sales targets by an average of 1 million LE. Provided exceptional customer service by proactively addressing concerns and fostering positive relationships, leading to increased customer satisfaction. Maintained detailed records of all customer interactions and sales activities within the CRM system, ensuring data accuracy and efficiency. Followed up on leads, achieving an average conversion rate of 4 leads daily and expanding the customer base. Stayed informed about product updates and promotional offers, leveraging this knowledge to effectively address customer inquiries and drive sales. Identified and cultivated new communication channels through Facebook groups and individual outreach efforts, broadening market penetration. Contributed to enhanced logistics by identifying and recommending new shipping companies, directly addressing customer needs for improved delivery options.
Skills
- Proficient in Meta Ads Manager and Google Ads
- Strong understanding of audience targeting and segmentation
- Experienced in setting up, monitoring, and optimizing digital ad campaigns
- Able to analyze performance using tools like Google Analytics and Meta Insights
- Skilled in A/B testing for creative and audience performance
- Capable of managing and allocating advertising budgets efficiently
- Knowledge of media planning and campaign structure
- Familiar with marketing funnels and customer journey stages
- Basic copywriting skills for engaging ad content
- Conducts competitive research to stay ahead of market trends
Languages
English
FluentArabic
Fluent