Maha Rotan

Senior Account ManagerFull Time

• Job Details:• Manage a group of account teams. • Plan and execute corporates events and conferences • MC hostess for company’s events • Lead and implement ATL and BTL, and PR Campaigns • Devise novel solutions, bold strategies, new product and brand concepts, and inspire exceptional creative work. • Develop client relationship around day-to-day deliverables while managing client expectations. • Lead project management activities. • Ensure all necessary work, is undertaken by the account team. • Manages financial plan for the agency and for the designated clients’ portfolios. • Research new business leads and ‘pitch’ for new business.

Multi-Channel Deployment LeadFull Time

• Job Details:• Assist in developing and executed digital and Multi-Channel Marketing activities • Analyze technology/platforms and landscape on an ongoing basis to drive current and future channel strategy • Support Global MCM strategy and prioritize by identifying and evaluating innovative uses of the channel that drive customer value and growth • Be a thought leader in related MCM trends, platforms and solutions • Develop a strong working relationship with local vendors to deliver MCM requests as required by the business • Coordinate with Brand teams to understand needs, business requirements and local customer strategies. • Assisted in the management of content within the health.gsk content Management system (CMS) • Work with brand teams to create relevant high quality content for inclusion on health.gsk • Responsible for ensuring GSK policy compliance of content on the site. • Develop a strong working relationship with Global Digital Services to deliver change requests as required by the business

Marketing ExecutiveFull Time

• Job Details:• Prepared marketing plans within key objectives • Planned and implemented effective marketing communication campaigns • Identified target markets and analyzed current market trends • Produced marketing materials within brand guidelines • Developed company’s website • Sourced advertising opportunities and placed adverts in ATL, BTL, and digital media as appropriate to the product or service • Managed key events and exhibitions • Monitored competitor activity and generated leads for products and services • Undertook ongoing analysis of marketing campaigns to ensure targets are met