Magic Pen

Marketing Director

• Job Details:Worked with digital marketing team to develop holistic offline and online campaigns designed for growth. Devised innovative strategies to drive customer engagement. Oversaw marketing and communications plans for Scotts Company. Stayed on top of latest updates to company products and trends in customer buying preferences. Designed visionary sales-driven programmes and promotions to expand existing advertising methods. Created and implemented in-house, revenue-generating marketing to streamline and enhance market strategies and support merchandising and advertising objectives. Managed escalated client enquiries with exceptional professionalism and enthusiasm to maintain trust and reliability. Created sales strategies to promote advertising offerings and motivate larger deals. Tracked performance on social media platforms using Google Analytics and other tools to strategically optimise campaigns. Identified user behaviour trends, advising and developing strategies to improve digital marketing activities. Proofed marketing collateral to verify error-free before distribution.

Marketing Manager

• Job Details:Develop and train my team to do their job to the fullest. Responded to queries to provide up-to-date product market information. Utilised cohesive approach to develop campaigns to uphold brand standards. Monitored marketing and sales performance and used innovative methods to obtain fruitful results. Utilised detailed analysis of market to develop new marketing strategies. Developed and implemented holistic campaign strategies to gain leads. Supported senior leadership by continuously identifying opportunities for new marketing campaigns.

Marketing Coordinator

• Job Details:Created a wide variety of digital marketing content, including blogs, social media content, videos, presentations and digital adverts. Stayed updated on the latest digital marketing trends through regular networking and researching online daily. Designed digital marketing strategies based on current marketing trends, market insights and competitor activity. Used compelling, captivating and engaging copywriting skills to develop effective copy for digital marketing content. Operated various content management systems accurately and efficiently, uploading copy precisely within allotted timeframes. Developed engaging content for Instagram, Facebook, tailoring content based on platform audience and preferences. Leveraged expertise using Adobe Photoshop and Adobe Illustrator, editing and enhancing photos to meet client requirements.