Maggie Temsah

Tanmeyah

• Marketing & Communications ManagerFull Time

  Jan 2020 - Present -5 yrs, 6 months

  Egypt , Cairo

  • Job Details:Working closely with senior leadership to align and convey the new company strategy and brand pillars to both internal and external stakeholders, fostering a unified corporate identity and culture. • Directed the successful rebranding initiative, including the launch of a new logo and updated Corporate Identity Manual (CIM), positioning the brand to align with the company’s refreshed vision as a fresh, agile, and innovative entity. • Developing and managing CSR projects focused on community empowerment, improving local living conditions, and making a positive impact. Actively promoted company values through initiatives that resonated with employees, clients, and the public. • Managing all company social media accounts, driving content strategy and engagement. Analyzing performance metrics and optimized campaigns to boost visibility, lead generation and brand recognition. • Leading the conceptualization and execution of several advertising campaigns with diverse objectives, such as driving brand awareness, and supporting product launches. • Oversaw the complete revamp of the company website to improve user experience, reflect the new brand identity. Collaborated with designers and developers to deliver an engaging and modern online presence. • Managing all internal and external communications, including press releases and corporate announcements. • Leading internal and external events, such as employee engagement activities, Ramadan celebrations, and women’s empowerment events. These initiatives help in boosting morale and promoting positive company culture. • Managing marketing campaigns for product launches, ensuring alignment with the brand vision. • Controlling the allocated marketing budget for various activities, ensuring effective use of resources. • Played a key role in the launch of new mobile applications, overseeing development, testing, and deployment to ensure a seamless user experience.
• Marketing Team LeadFull Time

  Jan 2020 - Nov 2023 -3 yrs, 10 months

  Egypt , Cairo

  • Job Details:Proposed & implemented new marketing campaigns to meet the new customer trends observed from market research/Survey. • Tailored programs for the customer to increase their retention and provide value added services. • Identified sponsorship opportunities to position Tanmeyah as market leader. • Managed day-to-day digital campaigns on the social media platforms. • Ensured brand consistency across all communication channels & marketing collaterals (Intranet, Internet, Videos, Brochures & Corporate presentation). • Captured and documented customer success stories through video shoots, showcasing their achievements and the impact of the company’s solutions. • Collaborated with international organizations such as EBRD to design and implement new programs aimed at supporting women in business.