Magdi haitham

Marketing Ambassador & Branding ConsultantFreelance / Project

• Job Details:Acted as an event ambassador for ECS 25, promoting the event to over 5,000+ students via targeted WhatsApp groups and community outreach. Initiated a branding collaboration with a handmade fashion brand after identifying a hidden opportunity during the event. Designed a complete brand identity including logo and visual system to increase product appeal and memorability. Introduced storytelling marketing concepts to the founder and created scripted video content, including editing and sound design. Launched a zero-budget Instagram campaign using QR-coded giveaway cards (numbered 1–50), driving massive engagement and organic follower growth. Demonstrated creative thinking, brand positioning skills, and execution under tight constraints.

Freelance Digital Marketing StrategistFreelance / Project

• Job Details:Led marketing strategy for a new e-learning platform by identifying core challenges beyond sales and designing a student-centered approach. Conducted in-depth market research, audience profiling, and competitor analysis to guide campaign direction. Built niche WhatsApp communities targeting job-seeking students and promoted courses through storytelling and educational content. Managed and trained a small marketing team while creating scripts, editing videos, and delivering creative campaigns. Developed and launched a campaign series (e.g. “How to Work from Home”) to link market needs with course offerings. Closed 153-course sales in 2 months with zero ad budget through value-driven communication.