
MOHAMMED MOHAMMED ALSAEED ALTANTAWI
Assistant Manager
Nasr City, Cairo, EgyptWork Experience
Assistant ManagerFull Time
CHEMPLEX
Jun 2014 - Mar 2018 -3 yrs, 9 months
Saudi Arabia , Jeddah
- Job Details:Started my career with Chemplex since 2006 as marketing specialist, then promoted to assistant manager responsible for the following:- • Responsible for Prepare and conduct deep market research and gathering of customer data/information, product development and distribution as well as developing Value Proposition Canvas for each segment to understand profitability and profitability levers for each segment, sub segment, customer, product and prepare action plan to increase brand loyalty & profit. • Responsible for preparing Business Model for each product, out of six products. • Responsible for developing new business strategies, implement market analysis, develop new and improved methods for brand awareness activities related to different products. • Responsible for preparing Different marketing communications platform. • Responsible for preparing and maintain & execute MARKETING COMMUNICATION PLAN – MARCOM – for different six product categories for six different Industries & prepare marketing campaigns. • Sharing in present & promotional activities • Work Hand to Hand with Sales Team to Maintains permanent customers through marketing communication plan. • Responsible for Implement Monthly brand awareness and customer satisfaction surveys. • Ensure All Marketing Materials such – POS, Flyers, and Magazines are well prepared in order to reach to consumers & get the accurate business objectives. •Responsible for preparing & Designing each product events through the year & exhibitions for different six Industries.
Marketing AnalystFull Time
CHEMPLEX
Feb 2006 - Mar 2014 -8 yrs, 1 month
Saudi Arabia , Jeddah
- Job Details:Started my career with Chemplex since 2006 as marketing specialist, then promoted to assistant manager responsible for the following:- • Responsible for Prepare and conduct deep market research and gathering of customer data/information, product development and distribution as well as developing Value Proposition Canvas for each segment to understand profitability and profitability levers for each segment, sub segment, customer, product and prepare action plan to increase brand loyalty & profit. • Responsible for preparing Business Model for each product, out of six products. • Responsible for developing new business strategies, implement market analysis, develop new and improved methods for brand awareness activities related to different products. • Responsible for preparing Different marketing communications platform. • Responsible for preparing and maintain & execute MARKETING COMMUNICATION PLAN – MARCOM – for different six product categories for six different Industries & prepare marketing campaigns. • Sharing in present & promotional activities • Work Hand to Hand with Sales Team to Maintains permanent customers through marketing communication plan. • Responsible for Implement Monthly brand awareness and customer satisfaction surveys. • Ensure All Marketing Materials such – POS, Flyers, and Magazines are well prepared in order to reach to consumers & get the accurate business objectives. • Responsible for preparing & Designing each product events through the year & exhibitions for different six Industries. • Responsible for Internal Marketing Activities within Inside Organization. • Responsible for Internal Events & Exhibitions. • Responsible for Build Brand awareness techniques / campaigns [ offline ] to 6 different industries as [ healthcare ] , [ detergent ] , [ FMCG ] , [ Personal care ] , [ Household ] products & [ Automotive ] & make sure brand positioning is built within each industry. • Responsible for Marketing Activities which is used in develop & maintain effective launches of new products. • Responsible for Analysis & evaluate leads which a result of events, promotions / campaigns. • Cooperate with Digital Marketing Team in reviewing & leads which out of CRM software [ SAP CRM ] • Assist in preparing P&L for each product / Industry. • Responsible for preparing Marketing Plan for each industry / Product such as (situation analysis, objectives, strategies, actions, control); • Assist in Providing guidelines for business development strategies & go to market strategies. • Responsible for Building Value Proposition Canvas for each segment , in order to Developing successful marketing campaigns and programs for specific customer segments to enhance customers acquisition, retention, cross-sell + up-sell strategies and tactics.
Education
Bachelor's Degree in Marketing
University of LeicesterJan 2017
Diploma
American University in Cairo (AUC)Jan 2000 - Jan 2002 - 2 yr
Bachelor's Degree
Cairo University (CU)Jan 1999
Languages
English
Fluent