
Lovelynne Failano
Sales and Marketing Manager at ATEX International Exhibitions LLC
Dubai, United Arab EmiratesWork Experience
Sales and Marketing ManagerFull Time
ATEX International Exhibitions LLC
Mar 2018 - Present -7 yrs, 3 months
- Job Details:Responsibility for assigned Atex International shows to research, develop, and execute appropriate visitor marketing programmes delivering total visitor attendance as agreed with Group Marketing Director, Show Director or Senior Show Manager and Head of Exhibition Marketing. The entire process includes identifying future growth areas through analysis of data and market intelligence.
Sales and Marketing ExecutiveFull Time
ATEX International Exhibitions LLC
Mar 2016 - Mar 2018 -2 yrs
- Job Details:• Upsell online / catalogue entries, online banners and available marketing opportunities to exhibitors • Contact government trade bodies and associations for event support • Contact companies for media partnerships • Expand and develop exhibition database • Delivery of all marketing related targets • Monitor partner’s deliverables on a weekly basis, as per partnership agreement on each event, making sure that the event(s) are properly promoted
Account ManagerFull Time
Bartercard Emirates LLC
Oct 2012 - Mar 2016 -3 yrs, 5 months
- Job Details:• Responsible for managing account database of members for creation of trade volume, making sure to educate on a daily basis of barter trading
Account ExecutiveFull Time
Media Interactive Agency (MIA)
Apr 2010 - Oct 2012 -2 yrs, 6 months
- Job Details:• Provide support to Account Manager to ensure efficiency and meeting the needs and requirements of clients (e.g. Cartoon Network Arabia, Nissan Infiniti - AWR) • Working with Account planners to devise a campaign that meet the client’s brief and budget and presenting campaign ideas and costing to client
Education
Bachelor's Degree in Computer Science
University of Nueva CaceresJan 2002
Achievements
• Increase Trade Sales up to 30% on inactive members through managing rapport to customer sale’s prospective • Open up and spearhead networking events (e.g. “Champion’s Night” dinner of active members, Ladies’ Brunch for ladies active members, “Key Players” lunch of active members – resulted to high level of trade transactions • Support the team in gathering quotes for branding and develop business relationships with suppliers, thus, achieving 20% less expense cost on materials with good quality output in terms of marketing brands offered to clients
Languages
English
Fluent