Loay Abdallah
Senior Media Buyer | Digital Marketing Executive
Dubai, United Arab EmiratesWork Experience
Senior Media BuyerFull Time
Digital Shadow Agency KSA
Dec 2022 - Present -2 yrs, 6 months
Saudi Arabia
- Job Details:Digital Marketing Agency in Riyadh Saudi Arabia
Senior Media BuyerPart Time
Kayan For Real Estate
Mar 2022 - Present -3 yrs, 3 months
United Arab Emirates , Dubai
- Job Details:Real Estate company in Dubai
Education
Bachelor's Degree in Business & Management
University of HertfordshireJan 2022 - Jan 2025 - 3 yr
Bachelor's Degree in Advertising & Digital Marketing
University of HertfordshireJan 2022 - Jan 2025 - 3 yr
High School - Thanaweya Amma
Future Language SchoolJan 2022
Achievements
I’m an experienced Performance Digital Media Buyer with several years of experience in the Social Media industry. I am a well trained and skilled marketer, and I have a vast knowledge of both paid & organic Marketing strategies and how to apply them effectively to achieve business goals. During my professional experience I gained a very strong understanding of online digital Sales, and what is required for running successful campaigns on different channels such as: (Facebook – Instagram – Tiktok) Skills: ▪︎Ads Copywriting ▪︎Landing page creation ▪︎Facebook Tracking and Analytics tools ▪︎Facebook Testing, Scaling and Retargeting ▪︎Tiktok ads ▪︎Ads Retargeting 360° ▪︎Google analytics ▪︎Google data studio
Skills
- Media Buying
- Copywriting
- Facebook ads
- Growth Hacking
- Snapchat Ads
- Google Ads
- TikTok Ads
- landing page creation
- Facebook Tracking and Analytics tools
- Google Analytics
Languages
Arabic
FluentEnglish
AdvancedGerman
Beginner
Training & Certifications
Snapchat Essentials Certificate
Snapchat·2022MB-Mind Shift
Media Buyer Mind Shift·2021Facebook Blueprint
Facebook·2021Digital Marketing Diploma
Udemy·2021