Laila Mohammed

Search Engine Optimization ManagerFreelance / Project

• Job Details:Develop and execute actionable SEO strategies that result in improved organic search rankings and increased website traffic. - Achieved a 20% increase in organic search traffic within six months by implementing a comprehensive keyword research and optimization strategy. - Developed and executed a link-building campaign that resulted in a 30% increase in high-quality backlinks, improving website authority and search rankings. Conduct thorough keyword research to identify relevant search terms and optimize website content accordingly. - Utilized keyword research tools and data analysis to identify high-potential keywords and long-tail phrases, resulting in improved search visibility and higher click-through rates. - Implemented on-page optimization techniques, including keyword placement and meta tag optimization, resulting in improved keyword rankings and organic traffic. - Monitor and analyze website performance using SEO tools and analytics platforms to identify areas for improvement. - Utilized Google Analytics and Semrush, Ashref, Moz, Screaming Frog to track and analyze website performance, identifying areas for improvement and implementing data-driven optimizations. Conducted regular SEO audits to identify technical issues and implemented corrective actions, resulting in improved website crawlability and indexability. Collaborate with content creators to develop SEO-friendly content, including blog posts, articles, and website copy. -Worked closely with content team to develop and optimize engaging and SEO-friendly content, resulting in increased organic traffic and improved user engagement metrics. -Provided guidance on keyword targeting, content structure, and optimization techniques to ensure maximum visibility and relevance. Perform technical SEO audits and work closely with web developers to implement recommended changes. -Conducted comprehensive technical SEO audits to identify and resolve issues impacting website performance and search engine visibility. -Collaborated with web development team to implement recommended changes, including site speed optimization, mobile responsiveness, and structured data implementation. Monitor and report on key SEO metrics, such as organic traffic, keyword rankings, and conversion rates. -Developed and maintained regular reporting on key SEO metrics, providing insights and recommendations to stakeholders and management. -Utilized data analysis and reporting tools to track progress, identify trends, and make data-driven decisions to optimize SEO strategies.

Search Engine Optimization Project ManagerFreelance / Project

• Job Details:Develop and execute actionable SEO strategies that result in improved organic search rankings and increased website traffic. Successfully led and executed SEO projects resulting in a 30% increase in organic search traffic within six months. Developed and implemented a comprehensive keyword research and optimization strategy, resulting in improved search visibility and higher click-through rates. Plan, coordinate, and manage SEO projects, ensuring timely delivery and adherence to project goals and objectives. Developed project plans, timelines, and milestones, effectively managing resources and ensuring project deliverables were met on time and within budget. Implemented project management methodologies, including Agile or Scrum, to streamline project execution and improve team collaboration. Conduct thorough keyword research and analysis to identify relevant search terms and optimize website content accordingly. Utilized advanced keyword research tools and data analysis techniques to identify high-potential keywords and long-tail phrases, resulting in improved search visibility and increased organic traffic. Collaborated with content creators to optimize website content, ensuring keyword relevance, proper keyword placement, and engaging user experience. Monitor and analyze website performance using SEO tools and analytics platforms to identify areas for improvement and track project success. Utilized SEO tools, such as Google Analytics, Google Search Console, SEMrush, or similar platforms, to monitor and analyze website performance, identifying areas for improvement and making data-driven decisions. Developed and maintained regular reporting on key SEO metrics, providing insights and recommendations to stakeholders and management. Collaborate with cross-functional teams to implement SEO recommendations and ensure alignment with project objectives. Worked closely with content creators, web developers, and marketing managers to implement SEO recommendations, such as on-page optimization, website structure improvements, and technical SEO enhancements. Conducted regular meetings and communication channels to ensure alignment, resolve issues, and track progress towards project goals. Stay up to date with industry trends and search engine algorithm changes to ensure compliance and adapt strategies according Manage relationships with external vendors, agencies, and consultants, as needed, to support SEO initiatives. Collaborated with external vendors and agencies to leverage specialized expertise and resources, ensuring successful execution of SEO projects. Managed vendor relationships, including contract negotiations, performance evaluations, and ongoing communication to ensure project success.