
Karim Gharib
Retail Marketing Manger
Cairo, EgyptWork Experience
Retail Marketing MangerFull Time
- Job Details:- Developing and implementing marketing plans. - Undertaking competitor research and analyses. - Conducting market research to establish customer trends and habits. - Manage and handling roadshows and activities (set up, giveaways). - Lead the inbound and outbound storage (LDUs, gifts, materials, etc.). - Manage and follow up on LDU breakdown distribution, visibility, and forecasting reports. - Manage and preparing POE accounts rental reports (Monthly, Quarterly, etc.). - Promoting brand awareness through marketing efforts. - Supporting the marketing team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing, and event planning. - Measuring and reporting on campaign performance and assessing KPIs and ROI. - Guide and follow up with different agencies for periodic campaigns (branding, signage, furniture, etc.). - Coordinate with the sales team and other departments to produce effective strategies. - Follow up on campaigns closely and make analysis reports for (Branding, POSM Distribution, Display Guidelines, and Coverage). - Execute all trade activities, the different visibility solutions, and activations in order to boost demand in all trade channels and communities (Stores, Malls, etc.).
Education
Bachelor's Degree in Low
Ain Shams University (ASU)Jan 2012
Skills
Languages
English
Advanced
Training & Certifications
Foundations of Project Management
Coursera·2023Visual Merchandising
Huawei Academy·2019