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Karim Ali Sameh ELShaarany

Business Development Manager at Scope Media Development

Dokki, Giza, Egypt

Work Experience

  • Marketing ConsultantFreelance / Project

    ToT Platform

    Nov 2023 - Feb 2024 -3 months

    Egypt

    • Job Details:• Led Marketing teams to plan and develop marketing strategies for clients, significantly enhancing brand visibility. • Mentored junior team members, fostering a collaborative environment and delivering high-impact proposals and data analysis to clients.
  • Marketing ConsultantPart Time

    The Lane Marketing

    Jun 2023 - Present -2 yrs

    • Job Details:• Led Marketing teams to plan and develop marketing strategies for clients, significantly enhancing brand visibility. • Mentored junior team members, fostering a collaborative environment and delivering high-impact proposals and data analysis to clients.
  • Head Of MarketingFull Time

    Matn Business Solutions

    Jan 2023 - Jul 2023 -6 months

    Egypt , Cairo

    • Job Details:• Developed and implemented comprehensive marketing strategies in alignment with business objectives. • Oversaw a team of managers and their respective teams, providing guidance, setting performance expectations, and supporting professional development. • Acted as a strategic partner to clients, understanding their unique needs and delivering tailored marketing strategies to drive their business success. • Managed the successful execution of marketing campaigns across various channels. • Monitored and managed the marketing budget, optimizing resource allocation and ensuring financial targets were met. • Conducted in-depth market research and analysis to identify emerging trends, competitor activities, and new opportunities for business growth. • Strengthened the agency's brand identity by maintaining consistency across all marketing communications and collateral. • Fostered collaborative relationships with internal stakeholders, driving cross-functional integration and alignment. • Collaborated with external partners, such as advertising agencies, PR firms, and vendors, to enhance marketing capabilities and maximize results. Achievements: • Establishing the Marketing Department Structure, SOPs, KPIs, and department strategy. • Expanding the client’s growth f sales by 67% in terms of revenue in 2 months. • Increasing the Agency’s growth by 30% in 2 months.
  • Marketing ManagerFull Time

    E3mel Business Academy

    Jan 2022 - Present -3 yrs, 5 months

    • Job Details:• Designed and executed the market research plan and oversaw the full process to collect insights about the market. • Developing Marketing Strategies (Pricing, Advertising, Product Launching) • Oversee all marketing campaigns. • Determining marketing campaign budgets and ensuring that all staff adheres to them. • Implement strategy • Promote for business service with aligning with the Sales department for pricing and pormotions. • Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones • Represent the marketing team to cross-functional groups including sales, or customer support. • Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns Marketing Project & Product Development Manager (July 2021 – January 2022) • Working with the marketing director to create a strategic marketing strategy and mapping out the tasks needed to implement that strategy. • Ensuring customers and management are satisfied with the proposed marketing campaigns. • Collaborating with writers and graphic designers to create advertising content. • Creating and managing a content calendar and scheduling deadlines. • Determining marketing campaign budgets and ensuring that all staff adheres to them. • Maintaining an up-to-date understanding of the company, its products, and its client base to implement effective marketing campaigns. • Managing and supervising marketing projects from beginning to end. • Developing and maintaining strong working relationships with external vendors. • Develop positioning and messaging to differentiate products in the market • Communicate the proposition to Sales (i.e. why customers should buy) • Create and manage programs to generate demand for the product • Develop the collateral and sales tools that support the selling process • Be an expert on the market including who the buyers are, how they buy and why • Prepare reports on account status.
  • Education

    • BSc in Business Adminstration

      Cairo University (CU)

      Jan 2005 - Jan 2010 - 5 yr

    • High School - Thanaweya Amma

      Elhorria language school

      Jan 2004 

    Skills

    • Management
    • Marketing Management
    • Sales
    • Marketing
    • Customer Service
    • Project Management
    • Manager

    Languages

    • Arabic

      Fluent
    • English

      Fluent

    Training & Certifications

    • Diploma in Professional Marketing

      Chartered Institute of Marketing·2017
    • Acheivment Certifiecate in marketing and sales

      AUC·2008
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