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Kamiran Mohamed Safwan

Marketing Project Management

Madinaty, Cairo, Egypt

Work Experience

  • Retail Marketing ManagerFull Time

    Oriental Weavers

    Jan 2023 - Present -2 yrs, 5 months

    Egypt , Sharqia

    • Job Details:• Create, Monitor and Overseeing retail marketing calendar campaigns • Create and set Retail marketing strategy and planning. • Support trade programs (planning, execution, and evaluation) • Manage a process re-engineering ongoing marketing projects to improve and consolidate end-to-end service processes; restructured communication flow among departments • Secure the budget spending’s of the marketing department and making sure the budget spend is delivering the required ROI • Managing the design and production of promotional materials- POSM, events, and campaign tools. • Support company’s attendance at events, such as trade shows, conferences, and festivals. • Assist in preparing the annual Marketing Plan for stores per category and ensuring that marketing objectives are achieved, measured and results reported to the Sr. Marketing Manager & Marketing Director. • ROI analysis required on each promotion and feed back to business. • Create cooperation with different installments providers to increase instore traffic and sales opportunities. • Working closely with all agencies to develop yearly plan and ensure timely and top-class implementation of all marketing communications. • Hiring and managing the performance of a more junior marketing team and internship. • Execute marketing plans that address all issues and opportunities, resulting in marketing programs that enhance tenant, community, and relations, and increase sales. • Tracking effectiveness of marketing campaigns and reporting findings to the executive team to increase the delivered quality. • Vendor and agency management support, deliver onsite trainings and workshops to enhance agency capabilities on display designing, production & execution.
  • Marketing ManagerFull Time

    Radio Talaat 2000

    May 2022 - Jan 2023 -8 months

    Egypt , Cairo

    • Job Details:• Manage ATL – BTL – Online activities for Radio Talaat 2000 stores and HomeTech products and Factory. • Build branding image and strategy for the company and retail • Creating and setting a merchandising guideline to follow by our retail. • Retail follow up and enhancement (Mystery shopper – Audits – investment plans – floor planogram – action plans) to build a professional presence in the market. • External communication with external marketing suppliers (events – giveaways – campaigns – stands – street branding- POSM) • External communications with external Products suppliers for HomeTech brand (Packaging – Designs – Campaigns) • Set annual marketing plan with budget with multiple priorities break down • Set branding map as per products GTM and the market needs and • Work with other Projects and Department Senior Managers to lead cross-functional planning, with SWOT and ROI analysis.
  • BTL Marketing ManagerFull Time

    AlSafy Group

    Jan 2022 - Present -3 yrs, 5 months

    Egypt , Cairo

    • Job Details:Handling all offline marketing requests for all parts powered be AlSafy Group
  • Retail GTM ManagerFull Time

    Huawei Technologies Egypt

    Jan 2021 - Dec 2021 -11 months

    Egypt , Cairo

    • Education

      • Bachelor's Degree in Applied arts - graphic designing

        October 6 University (OU)

        Jan 1999 - Jan 2006 - 7 yr

      • High School - American diploma

        Dubai International School

        Jan 1997 

      Skills

      • Marketing activities
      • Team managemnt
      • Project Management
      • Project Planning
      • Marketing Strategy

      Languages

      • Arabic

        Fluent
      • English

        Advanced

      Training & Certifications

      • SAT I

        1996
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