Basic Info

Kareem Mohamed

6 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

Digital Director at WSI Stream

Experience Details

Digital Director

Marketing/PR/Advertising

Manager

N/A


Company Details

WSI Stream

Giza, Egypt

N/A

Marketing and Advertising, Marketing and Advertising

www.wsistream.com

May 2015 to present (1 year 7 months)
Digital Marketing Manager at Nefsak.com

Experience Details

Digital Marketing Manager

Marketing/PR/Advertising

Manager

N/A


Company Details

Nefsak.com

Egypt

N/A

Retail

N/A

Apr 2013 to Apr 2015 (2 years)
Direct Response Analyst Spanish Market at Yahoo-inc

Experience Details

Direct Response Analyst Spanish Market

Marketing/PR/Advertising

Experienced (Non-Manager)

o Working individually or within a team, the DR Analyst will adopt a senior role in the optimization process of display advertising campaigns.
o Campaign planning and delivery management with the objective of reaching client ROI goals.
o Assess data available to make performance based decisions on media and campaign optimization.
o Assess the campaign objectives and if required request more information in order to effectively optimize the campaign.
o Analyze the designated campaigns on the Y!DR Network ensuring optimum delivery and allocation of impressions between campaigns.
o Review and use the appropriate behavioral segments and data available for campaign optimization.
o Client Servicing - while not the main point of contact for the client, the DR Analyst will quite often assume the role of ‘technical expert,’ needing to communicate with the client to explain campaign progress and address any blocking issues.
o The Analyst will need to correlate internal efforts with meeting clients’ needs and conduct and present post campaign analysis and reporting.
o Help drive revenue through good campaign performance whilst considering the implications of net revenue through targeting inventory and data.
o Supporting other team members in the EU markets; best practice sharing.
o Offering consultative and strategic ideas to the Sales team for pitching new business, improving campaign performance and maintaining client relationships.


Company Details

Yahoo-inc (multinational)

Cairo, Egypt

101-500 employees

Computer Software, Online Media

www.yahoo.com

Apr 2012 to Mar 2013 (11 months)
Digital Marketing Manager at Nefsak.com

Experience Details

Digital Marketing Manager

Marketing/PR/Advertising

Manager

o Manage the strategy and setu


Company Details

Nefsak.com

Egypt

N/A

Retail

N/A

May 2011 to Mar 2012 (10 months)
SEM Senior Account Manager at IWebalize

Experience Details

SEM Senior Account Manager

Marketing/PR/Advertising

Experienced (Non-Manager)

o Managing the high scale accounts, and reporting clients.
o Reviewing and evaluating the reports from the account manager before sending them to the clients.
o Reviewing and posting the daily account management that has been done by analysts.
o Setting up new AdWords campaigns for new clients.


Company Details

IWebalize

Egypt

N/A

Online Media

N/A

Jun 2009 to Apr 2011 (1 year 10 months)
SEM Analyst at Denver PPC

Experience Details

SEM Analyst

Marketing/PR/Advertising

Entry Level

o Managing a portfolio of accounts.
o Dealing with all aspects of a campaign (Setting up & daily management)
o Accounts' Monthly Reporting (making monthly reports discussing the monthly
o performance of the account and recommending any future improvements)
o Achieving Client targets.


Company Details

Denver PPC

Egypt

N/A

Online Media

N/A

Feb 2009 to May 2009 (3 months)

Education

Bachelor's Degree in Accounting

Education Details

Bachelor's Degree

Accounting

Ain Shams University, Egypt

Not specified

N/A

N/A

Ain Shams University
2004 - 2008
This profile is not updated!
Last update more than 3 months ago.

Jobseeker photo

Profile Skills and Keywords

AccountingAnalyticalAnalyticsArabicComputer SoftwareCreativeDigital DirectorDigital MarketingDigital Marketing ManagerDirect Response Analyst Spanish MarketEnglishGoogle AdwordsGoogle AnalyticsInitiativeLeaderMarketingMarketing And AdvertisingMicrosoft OfficeOnline MediaPPCPlannerRetailSEM AnalystSEM Senior Account ManagerSocial MediaYahoo-inc

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Advanced

: Fluent

: Advanced

Tools and Technologies

Google analytics

Google analytics

: Expert

: Extreme - I love it!

:

5-7 years

Google Adwords

Google Adwords

: Expert

: Extreme - I love it!

:

5-7 years

Social Media

Social Media

: Expert

: Extreme - I love it!

:

5-7 years

Microsoft Office

Microsoft Office

: Advanced

: High

:

More than 7 years

Fields of Expertise

digital marketing

digital marketing

: Expert

: Extreme - I love it!

:

5-7 years

PPC

PPC

: Expert

: Extreme - I love it!

:

5-7 years

social media

social media

: Expert

: Extreme - I love it!

:

5-7 years

Analytics

Analytics

: Expert

: Extreme - I love it!

:

5-7 years

marketing

marketing

: Advanced

: Extreme - I love it!

:

5-7 years

Key Skills

Analytical, Leader, Planner, Creative, Initiative

Online Presence

https://eg.linkedin.com/in/emarketingkareemahmedhttps://www.facebook.com/kiroboss

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