JM
Javeed Mohammed
Paid Social Specialist at Assembly Global (The Search Agency)
Bengaluru, IndiaWork Experience
Assembly Global (The Search Agency)
Jun 2022 - Present -2 yrs, 11 months
India
- Job Details:Designed and executed data-driven digital marketing campaigns across paid social and PPC, resulting in 25% increase in ROI. Managed multi-million-dollar ad budgets for brands in e-commerce, hospitality, health, and education. Led A/B testing and segmentation strategies, boosting conversion rate by 8%. Drove a 15% ROI increase and 10% brand engagement uplift via cross-functional alignment. Audited 50+ campaigns to boost ROAS by 15% and cut wasted ad spend by 22%.
Social Media Campaign Specialist
Yellow Thread Ind Pvt Ltd
Jun 2020 - May 2022 -1 yr, 11 months
India
- Job Details:Managed multi-platform branding & performance campaigns, achieving 3.5+ ROAS (U.S.) and 8.5+ ROAS (trendia.in). Improved engagement and conversion rates through targeted segmentation. Optimized creative formats and messaging, increasing CTR and conversions.
Palred Technologies Pvt
Jan 2018 - May 2020 -2 yrs, 4 months
India
- Job Details:Spearheaded brand visibility and sales-driving digital campaigns. Optimized marketing channels, resulting in a 20% ROI increase.
Education
Master's Degree in Marketing
Minia UniversityJan 2018 - Jan 2020 - 2 yr
Bachelor's Degree in Electrical & Electronics
Jawaharlal Nehru Technological UniversityJan 2012 - Jan 2016 - 4 yr