JAMES Musyoka Paul

General Director

• Job Details:Leading daily operations, ensuring smooth functioning across production, quality control, logistics, and sales. Developing and executing business strategies for growth and market share increase. Optimizing production processes, managing supply chains, and ensuring compliance with regulations. Overseeing financial management, including budgeting, cost control, and profitability analysis. Fostering team development and high-performance culture. Collaborating with sales and marketing to enhance customer engagement and market expansion. Mitigating risks and ensuring adherence to legal and safety standards.

Commercial Manager

• Job Details:Managed sales and distribution of fresh milk, high value products and long life milk in Kenya. Managed a sales team of area sales managers, sales supervisors, salesmen and merchandisers in the region. Oversaw all channels of distribution in the region including key accounts, distributors, HORECAS and institutions. Ensured client retention and nurtured client relationships. Introduced new products and services to clients.

Director of Sales

• Job Details:Developed and implemented sales strategies and national distribution plans to meet company’s market, brand, volume and channel objectives. Ensured that trade marketing and distribution plans and implementation strategies are articulated and aligned with the company vision.