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Islam Emad

Consumer engagement supervisor

Nasr City, Cairo, Egypt

Work Experience

  • Consumer engagement supervisorFreelance / Project

    Al mansour international distribution company

    Jan 2021 - May 2021 -4 months

    Egypt

    • Business builderFull Time

      Philip Morris international

      Nov 2016 - Aug 2019 -2 yrs, 9 months

      Egypt

      • Job Details:• Plan monthly priorities, strategies and smart investment and execute them according to the company policy to drive the brand equity • Create an incentive programs for assigned territories to maximize visibility and shelf share • Boost brand advocacy rate via digital trade engagement • Manage activation campaigns to enhance brand performance in the assigned territory • Increase sales forecast & minimizing stock shortage through implementing E-Ordering digital platform • Block competition's visibility in the medium & premium segment to increase PMI's share of market • Manage activation campaigns to enhance brands' performance in assigned territory • Evaluate pre & post in-store activations (share of shelf, planograms, counter display & visibility) with sell in & sell out analysis to evaluate overall performance. • Grow numeric & weighted distribution with general trade to expand business
    • Activation AgentFull Time

      Philip Morris international

      Feb 2016 - Nov 2016 -9 months

      Egypt

      • Job Details:• Promote PMI's brand through activation in retail, key accounts & LAMPS • Generate direct consumer engagement and efficient consumer engagement to raise the conversion rate • Generate leads for the consumer through direct engagement • Promote and raising awareness for new brands or existing through brand building offer
    • Assurance Assistant ServiceFull Time

      Delta Insurance

      Feb 2015 - Jan 2016 -11 months

      Egypt , Cairo

      • Job Details:Design and implement effective marketing strategies to sell new insurance contracts or adjust existing ones • Collect information from clients on their risk profiles in order to offer them the proper solution • Retain continuous awareness of transactions, sales and terms and keep relative records • Check insurance claims to solidify trust and safeguard reputation
    • Education

      • Bachelor's Degree in Mass communication

        Ain Shams University (ASU)

        Jan 2013 

      • High School - Thanaweya Amma

        AL - Manhal Language school

        Jan 2009 

      Activities

      • Online Radio Manager at Ain Shams University

        Volunteering

        Sep 2012 - Jun 2013 -9 months

      Skills

      • Communication
      • Negotiation
      • Persuasion skills
      • Presentation Skills
      • Business Development
      • Operations Management
      • Event Management
      • Event Planning
      • Branding
      • Analysis

      Languages

      • Arabic

        Fluent
      • English

        Fluent

      Training & Certifications

      • Presentation skills

        Red rock·2018
      • Managerial skills

        Global Terminology·2017
      • Entrepreneurship

        AUC·2012
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