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Ines Ayari

Sales Representative | Account Manager at Zhonghong Pulin Medical Products

Tunis, Tunisia

Work Experience

  • Sales Representative | Account ManagerFull Time

    Zhonghong Pulin Medical Products

    Aug 2024 - Present -10 months

    • Job Details:As Business Development Manager for Zhonghong Pulin in Tunisia and Africa, my main tasks include : - Prospecting and acquiring new customers: Identify and establish partnerships with importers, distributors and key players in the medical devices sector, particularly for nitrile, vinyl and surgical gloves. - Market analysis: Studying market trends and demand to adapt commercial strategies and maximise growth opportunities in the various target regions. - Participation in various high-level medical exhibitions in several countries around the world to represent the company and develop the client portfolio.
  • Sales And Marketing ManagerFull Time

    Cost Performance

    Jul 2023 - Jul 2024 -1 yr

    Tunisia , Tunis

    • Job Details:- Develop and execute comprehensive marketing strategies and campaigns that align with the company's goals and objectives, ensuring a cohesive approach to brand promotion and market penetration. - Update website content regularly and monitor SEO performance to enhance online visibility and drive organic traffic. - Develop and implement a marketing and sales strategy aimed at increasing the firm's visibility and acquiring new prospects, leveraging market research and competitive analysis. - Create and manage editorial calendars, coordinating social networking activities to engage with the target audience and build brand awareness. - Prepare high-quality communication materials such as sales presentations, brochures, and promotional content to support the sales team and marketing initiatives. - Utilize advanced prospecting techniques, including cold calls and email outreach, to identify and cultivate new business opportunities. - Participate in field prospecting missions, including door-to-door canvassing, to expand the customer base and increase market reach. - Prepare technical tender documents, ensuring accuracy and compliance with client requirements and industry standards. - Draft various prospecting scenarios on LinkedIn using the Sales Navigator tool. - tailoring approaches to different segments and optimizing engagement. - Manage client contacts effectively, maintaining up-to-date records and fostering strong relationships to enhance customer satisfaction and loyalty.
  • Marketing AssistantFull Time

    Flexirub

    Sep 2022 - Jun 2023 -9 months

    • Job Details:- Participate in the development and implementation of the web marketing strategy, including the creation of editorial calendars and planning. - Manage and animate social media platforms, creating engaging content to enhance brand presence and interaction with the target audience. - Conduct continuous competitive intelligence on social networks on behalf of the company, monitoring industry trends and competitor activities. - Regularly update website content to ensure accuracy, relevance, and optimization for user engagement. - Update documentation and business cases, maintaining thorough records to support strategic decision-making and business development. - Create and distribute monthly newsletters, crafting compelling content to keep clients and prospects informed and engaged. - Analyze user behavior and prepare detailed reports, providing insights to inform strategy adjustments and improve overall marketing effectiveness.
  • Marketing AssistantFull Time

    Kounouz Edition

    Oct 2021 - Aug 2022 -10 months

    • Job Details:- Manage and animate social media platforms, creating engaging content to enhance brand presence and interaction with the target audience. - Develop editorial calendars and marketing plans, ensuring a consistent and strategic approach to content dissemination. - Oversee customer relationship management and track orders, ensuring timely and accurate fulfillment and fostering strong client relationships. - Participate in the management of marketing campaigns and events, contributing to strategic planning, execution, and performance analysis. - Engage in fairs and events, such as the International Book Fair 2021,representing the company and building professional networks to enhance brand visibility and market reach.
  • Education

    • Master's Degree in Marketing and International Business

      Higher Institute of Management

      Jan 2021 

    Skills

    • Content Creation
    • Content Marketing
    • WordPress
    • Microsoft Office
    • Customer Service
    • Mailchimp
    • HubSpot
    • SEO
    • Sponsorship
    • Facebook ads
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    Languages

    • Arabic

      Fluent
    • French

      Fluent
    • English

      Fluent
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